Remove Clickthrough Remove SEM Remove Technical Review
article thumbnail

Why Keyword Themes +Modified Broad Match = Winning PPC Strategy

ConversionXL

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. acronyms e.g. MIT for Massachusetts Institute of Technology. So let’s talk about how to do that for real, shall we. Close variations include: singular or plural forms e.g. shoe or shoes.

PPC 114