ConversionXL
FEBRUARY 2, 2012
Add reviews to your site. Figleaves improved their conversion rate by more than 35% by adding reviews to their website. Code Monkeyism got 43% more downloads from the page with the 3D image version. Dustin Curtis got 173% more clickthroughs for his Twitter link after using a stronger command to invite followers.
ConversionXL
OCTOBER 23, 2012
Our goal here was to get more people to take a tour of their service (text message marketing software) and get to the pricing page. Secondary goal is a clickthrough to the Courses page, so people would find a course of interest. The very first A/B test we launched was to test it out against a much shorter version. Case #2: DesignBoost.
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ConversionXL
MAY 27, 2014
It’s quite likely that they will only distract visitors from your page goal, which is to increase clickthroughs to the ‘Add to cart’ button. Reviews That Are Too Sweet to Digest. Okay, maybe you’re not one of those sites that post ads on Craiglist to get fake reviews written about your site. Ditch the sliders for good.
ConversionXL
OCTOBER 21, 2014
The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.
ConversionXL
SEPTEMBER 24, 2020
The Australian Air Force ran a banner ad on an Australian IT news website with a clever incentive to click: Upon inspecting the source code, visitors would find the following: Even with a limited budget, this ad won an advertising award, massively increased job inquires for the Australian Air Force, and reduced the average cost per enlistment.
ConversionXL
MAY 22, 2014
Upon inspecting the source code, visitors would find the following. Considering that the “ad” was hidden in the source code of the page, this means it spoke directly to the target market – because nobody else could see it! website reviews, 5. category page for website reviews). you be the conversion expert).
ConversionXL
DECEMBER 11, 2012
evaluate the hypotheses, look at the heat map / click map data to assess user behavior on the site, pay attention to any engagement data – even if users didn’t take your most wanted action, did they do anything else (higher clickthroughs, more time on site etc). The software I used said Variation 1 has 0% chance to beat Control.
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