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53 Ways to Increase Conversion Rate

ConversionXL

Show product videos on product pages. Add reviews to your site. Figleaves improved their conversion rate by more than 35% by adding reviews to their website. Code Monkeyism got 43% more downloads from the page with the 3D image version. Put a video on your home page. Test a different video thumbnail.

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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

The key in understanding leads with digital analytics often starts by using campaign codes. These codes are query-string parameters assigned to particular inbound advertising campaigns in way specific to each analytics tool. Most tools can be configured to recognize campaign codes that fall outside of the default markup/format.

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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

This post contains video, click to play]. Considering that the “ad” was hidden in the source code of the page, it spoke exclusively to the target market—nobody else could see it! Your ad could be a low-performer due to seasonal changes, events, or simply that you’re measuring against a temporary traffic spike. The result?

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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

Upon inspecting the source code, visitors would find the following. Considering that the “ad” was hidden in the source code of the page, this means it spoke directly to the target market – because nobody else could see it! website reviews, 5. category page for website reviews). you be the conversion expert).

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How to Optimize Videos for Conversions

ConversionXL

You often read that most people prefer to watch a video than read text. You’ve been hearing about video for years now, but it’s still relatively uncharted. Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. The State of Video in 2016. 55% do so daily.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

It could be videos, a free trial, discounts…whatever will be the most relevant to your visitor & your overall offering. In the last article about ReOptimizing your AutoResponder , I quoted a case study by Mauro D’Andrea about how he improved his email clickthrough rates. image credit. The 4 Stages of Relationships.

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Facebook Ads vs. AdWords: How to Decide and Start Optimizing for ROI

ConversionXL

Ryan Moothart of Portent experimented with lowering branded max bids and the results speak for themselves (note that the click total decrease is due to a lower year over year search volume)… Image Source. Tools > Create a Pixel > View Pixel Code. Add the Facebook pixel code to your site (between the header tags).

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