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Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customerdevelopment? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.
Lessons Learned by Eric Ries Sunday, September 7, 2008 CustomerDevelopment Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customerdevelopment methodology.
I believe it is the best introduction to CustomerDevelopment you can buy. As all of you know, Steve Blank is the progenitor of CustomerDevelopment and author of The Four Steps to the Epiphany. You can imagine how well that worked. On the minus side, that has made it a wee bit hard to understand.
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customerdevelopment Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.
Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits."
The email continued, &# The problem I’m working on is that many founders are either making uninformed decisions or inefficiently learning the new skills they need. The solution I’m exploring is a just in time learning methodology that accelerates founders’ learning curve by aggregating relevant content, peers and mentors.&#.
. + 1,000 startup founders, investors, and press! Vinod Khosla Founder Dave McClure Founding Partner Eric Ries Author Steve Blank Serial Entrepreneur & Professor Todd Park CTO Travis Kalanick CEO & Co-Founder Joe Zadeh Director of Product Sam Shank Co-Founder & CEO NEW!
For example: Mitch Kapor was a founder of Lotus. He’s a founder of Andreessen Horowitz, which has backed Facebook, Skype, Jawbone, and dozens of other companies whose products you use. And the whole site was developed in just 9 weeks. Now he’s a leader in social impact investing and equality in education.
He previously co-founded and served as Chief Technology Officer of IMVU. He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996). While an undergraduate at Yale Unviersity, he co-founded Catalyst Recruiting. October 13, 2008 6:47 PM Luke G said. Eric, love the blog.
The application of agile development methodologies which dramatically reduce waste and unlock creativity in product development. See CustomerDevelopment Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the CustomerDevelopment process.
Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customerdevelopment process. Labels: customerdevelopment , split-test 7comments: Editor said.
I often get asked about finding cofounders and I usually give the standard list of characteristics of what I look for in a founder. And I emphasize the value of a founding team with complementary skills sets – i.e. the hacker/hustler/designer cofounder archetype for web/mobile apps. So I asked her to write a guest post.
In a lot of cases, this requires a lot of energy invested in talking to customers or metrics and analytics. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? In fact, MVP is quite annoying, because it imposes extra overhead. Startup Lessons Learned - the Conference (April 23.
This post was co-written by Eric Ries and Sarah Milstein, co-hosts of The Lean Startup Conference. In this workshop, Fraser, Founder/CEO of LUXr and Klein, Director of Product & UX at One Jackson will offer practical techniques for getting and using customer feedback.
If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customerdevelopment is in order? Labels: customerdevelopment , search engine marketing 13comments: Jim Lindstrom said. What is customerdevelopment?
female founders. founder friday. Lessons learned from female founders and women entrepreneurs. Startup Quote: Wendy Tan White on Building a Successful Startup » FounderDating: How I Found My Co-Founder. Tweet By Elizabeth Knopf (Co-Founder & CEO, Sorced). Conference 2012.
Thats the essence of so many of the lean startup techniques Ive evangelized: customerdevelopment , the Ideas/Code/Data feedback loop , and the adaptation of agile development to the startup experience. Creating a company-wide feedback loop that incorporates both customerdevelopment and agile development is a challenge.
It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. Every board meeting, the metrics of success change. These founders have not managed, to borrow a phrase from Steve Blank , to create a scalable and repeatable sales process.
Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. What good are these metrics if they dont help guide product or business decisions?
Because five whys kept turning up a few key metrics that were hard to set static thresholds for, we even had a dynamic prediction algorithm that would make forecasts based on past data, and fire alerts if the metric ever went out of its normal bounds. What is customerdevelopment?
So what does CTO mean, besides just "technical founder who really cant manage anyone?" The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Thats an important job, for sure, and Ive been called upon to do it from time to time. I always assumed I wouldnt manage anybody.
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
As start-ups scale, this agility will be lost unless the founders maintain a consistent investment in that discipline. Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? The Entrepreneur’s Guide to CustomerDevelopment ▼ June (3) What is a startup?
Those rates gave us a map that told us a lot about our customers; insights that proved stable even when the company grew orders of magnitude bigger. Only much later did I realize that this was an application of customerdevelopment to online marketing. Its now a technique I recommend for any web-based startup.
Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Labels: product development Speed up or slow down? Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Startup Lessons Learned - the Conference (April 23.
I used to think that investments in metrics were a form of waste. Customers dont care if you have good metrics, only if you have a good product. The only reason we learned the art of metrics-based decision making at IMVU was out of necessity. that justify decisions already made. I think it was $350 the next, and so on.
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Seth Godin: How often should you publish?
Andy Mathieson, a founder and managing member at Fairview Capital , was particularly supportive. Andy Mathieson, a founder and managing member at Fairview Capital , was particularly supportive. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Instead, we try to accelerate with respect to validated learning about customers. Even if it shows improvement in some micro metric, does that invalidate the overall design? No one feature is to blame.
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Seth Godin: How often should you publish?
I am grateful to everyone who helped make this event a success, especially my co-organizers Charles Hudson and David Sachs. When I first encountered customerdevelopment , it was considered pure lunacy by mainstream entrepreneurs and VCs. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Ryan Hoover is the co-creator of Product Hunt and EIR at Tradecraft. Even its founders couldn’t quite describe it, let alone foresee what it would become. For the past year, they invested in the team and technology to prioritize speed of iteration with disregard to traditional methods of customerdevelopment and company building.
Customerdevelopment. For those interested in getting started with agile or customerdevelopment, I thought Id include a few links. For customerdevelopment, start with Steves book The Four Steps to the Epiphany or take a look at his recent Entrepreneurial Thought Leader Lecture.
In order to give people the data they need to apply the strategy, we were very open with our company metrics, making all reports generally available and easy to run. When you think a certain feature will give a 50% boost to a given metric, and it only eeks out a 5% boost, you cant spin that as failure. March 9, 2009 8:35 AM Eric said.
They are the co-authors of The Lean Entrepreneur , and the co-founders of the Moves the Needle Group , which advises the innovation practices of Fortune 100 companies. You have to go find your own customers to experiment with, you have your own brand, so you have to think like a Lean Startup.
Most of the people building our product werent themselves target customers. So there was simply no substitute for seeing actual customers with the product, live. Today, when I talk to startup founders, the most common answer I get to the question "do you talk to your customers?" Seth Godin: How often should you publish?
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Seth Godin: How often should you publish?
Lessons Learned by Eric Ries Friday, July 9, 2010 Founder personalities and the “first-class man&# theory of management At any given time, something like four percent of the US population is engaged in some form of new-company-creation. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Seth Godin: How often should you publish?
And do your customerdevelopment. Inspiring ideas: real-time biz metrics; safe continuous deployment; A/B split testing. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Provide early seed capital, and be the ones to make those introductions. Articulate, inspirational.
Growth - when you have existing customers, the pressure is on to grow your key metrics day-in day-out. If youre making revenue, you should be finding ways to grow it predictably month-over-month; if youre focused on customer engagement, your product should be getting more sticky, and so on. What is customerdevelopment?
As a shoestring entrepreneur with a SaaS (well, not really, but sort of) offering that we present to very large companies (think 10K+), I love your common sense suggestions about metrics and testing. My background isnt metrics, but we came to it as a matter of practicality. 4) More posts about metrics, scaling, and online games.
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