Remove Cofounder Remove Direct Marketing Remove Lead Generation
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13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “, has enjoyed a 30-year entrepreneurial career as cofounder of two successful direct marketing companies. In 1983 he cofounded Direct Mail Express (DME) in Daytona Beach, Florida, with his siblings Mike and Kathy.

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Always Right: Five Risks You Must Take With Your Customers

YoungUpstarts

Nobody wants an email inbox clogged with general promotional emails, for example, or a Facebook newsfeed dominated by gratuitous updates to your company’s page… much less a breach in personal privacy! You’d be much better served to use what you know about your customers to create highly targeted and personalized direct marketing campaigns.

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Twiistup 6 Highlights

Both Sides of the Table

LA not only produced the obvious – MySpace – but also created the whole category of sponsored search (Overture), AdSense (Applied Semantics), Local Search (City Search), comparison shopping (PriceGrabber, Shopzilla) and lead generation (LowerMyBills). Mark Suster, QD3, Brian Solis, Chamillionaire, Ian Rogers, Brian Zisk.

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Cold Outreach Strategies That Actually Work in 2025

Duct Tape Marketing

Key Takeaways: Quality Over Quantity in Lead Generation Instead of blasting thousands of emails, focus on a targeted lead generation strategy with high-intent prospects who are more likely to engage. Personalization is Key Generic cold emails dont work.

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Nine Risks You Must Take (And Keep On Taking) To Build A Sustainable Business

YoungUpstarts

Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “, has enjoyed a 30-year entrepreneurial career as cofounder of two successful direct marketing companies. In 1983 he cofounded Direct Mail Express (DME) in Daytona Beach, Florida, with his siblings Mike and Kathy.

Florida 145
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Eight Ways To Get Past The Fear Of “No”  And Start Risking Rejection

YoungUpstarts

Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “, has enjoyed a 30-year entrepreneurial career as cofounder of two successful direct marketing companies. In 1983 he cofounded Direct Mail Express (DME) in Daytona Beach, Florida, with his siblings Mike and Kathy.

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Risk Avoiders Are Opportunity Missers: 10 Excuses Business Owners Make

YoungUpstarts

Tom Panaggio, author of “ The Risk Advantage: Embracing the Entrepreneur’s Unexpected Edge “, has enjoyed a 30-year entrepreneurial career as cofounder of two successful direct marketing companies. In 1983 he cofounded Direct Mail Express (DME) in Daytona Beach, Florida, with his siblings Mike and Kathy.

Florida 182