Startup Lessons Learned

FEBRUARY 28, 2009

I used to think that investments in metrics were a form of waste. Customers dont care if you have good metrics, only if you have a good product. The only reason we learned the art of metrics-based decision making at IMVU was out of necessity. that justify decisions already made. I think it was $350 the next, and so on.

San Francisco 98

San Francisco Continuous Deployment Lean DC 98

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 94

San Francisco Continuous Deployment Agile Lean 94

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. Then, compare any change in the awareness metrics you’re measuring in that region with other markets.

Framework 102

Framework Marketing Acquisition Retention 102

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 142

San Francisco Continuous Deployment Lean DC 142

Startup Lessons Learned

SEPTEMBER 18, 2008

I originally thought I might get some development process tips (I manage developers), but I find that Im really enjoying your business tips (SEM, listening to customers, etc.). My background isnt metrics, but we came to it as a matter of practicality. 4) More posts about metrics, scaling, and online games. More of the same.

San Francisco 133

San Francisco Lean Continuous Deployment DC 133

Startup Lessons Learned

SEPTEMBER 12, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

ConversionXL

AUGUST 23, 2017

” I had the pleasure of speaking to Dr. Chip about customer journey and innovative service metrics. He also offered an example of a customer journey map for “Telephone Repairs,” from the book he co-authored, “Service Magic: The Art of Amazing Your Customers.” ” Click to enlarge. IdeaRocket. Website Setup.

Customer 130

Customer Channel Design Retention 130

Startup Lessons Learned

SEPTEMBER 14, 2008

Today, when I talk to startup founders, the most common answer I get to the question "do you talk to your customers?" ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Startup Lessons Learned

SEPTEMBER 10, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Software Review 144

Software Review Technical Review San Francisco Continuous Deployment 144

The Startup Magazine

JULY 21, 2021

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” Paid search engine marketing (SEM) increases a company’s ranking in the search engine, getting more clicks. This is the power of SEM marketing.

Technical Review 78

Technical Review PPC SEM Marketing 78

Startup Lessons Learned

SEPTEMBER 10, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Startup Lessons Learned

SEPTEMBER 18, 2008

If you sell an online service that solves a defined problem, you can compete in SEO or SEM. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Take a look and let me know what you think.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Startup Lessons Learned

SEPTEMBER 10, 2008

Too often, startup founders talk about how they are pushing to get to “critical mass&# and how “economies of scale&# are going to kick in. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco 76

San Francisco Continuous Deployment Lean DC 76

Startup Lessons Learned

SEPTEMBER 1, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 68

San Francisco Developer Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 29, 2008

Luckily, the metrics helped us figure out the difference. Question 2: If your product has areas where people read and then different areas where people interact, are there ways to do metrics to determine where people spend their time? Were looking to metrics to determine how users interact with our product.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 10, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 60

San Francisco Continuous Deployment DC Lean 60

Startup Lessons Learned

SEPTEMBER 8, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 68

San Francisco Technology Continuous Deployment Lean 68

Startup Lessons Learned

SEPTEMBER 6, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Startup Lessons Learned

SEPTEMBER 16, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Startup Lessons Learned

SEPTEMBER 2, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Startup Lessons Learned

SEPTEMBER 22, 2008

I used to think a giant flat-panel screen that broadcast our companys key metrics would be what was required to get everyone to pay attention to them. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco 68

San Francisco SCRUM Lean Continuous Deployment 68

Startup Lessons Learned

SEPTEMBER 22, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Product Development 68

Product Development Developer San Francisco Product 68

Seeing Both Sides

FEBRUARY 25, 2016

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). This task is accomplished through the selection of key performance indicators, and the development of reports on these metrics for consumption across the organization. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Silicon Valley 20

Seeing Both Sides

FEBRUARY 25, 2016

. (this post was originally published in Harvard Business Review and is co-authored with Nadav Benbarak of Okta.). This task is accomplished through the selection of key performance indicators, and the development of reports on these metrics for consumption across the organization. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Silicon Valley 20

Startup Lessons Learned

OCTOBER 7, 2008

On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If and when a good SEM solution shows up for iPhone, you may be able to use it to artificially drive your app into the Top 25, as a one-time event. Or if your lifetime value is high enough, you can just keep spending on SEM.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Brandanew

JANUARY 8, 2016

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. Niraj Ranjan Rout is the founder of Hiver (formerly GrexIt). Martin Harrison , Co-founder, Copify. Martin Harrison is co-founder of online content service Copify .

Analytics 100

Analytics Social Media Marketing Media 100

Startup Lessons Learned

MARCH 13, 2009

Founders push for it. In some ways, founders are even worse. My experience is that many founders actually have a deep anxiety that maybe they are not succeeding. Start with a five-dollar-a-day SEM campaign. Know what the success metrics are for the launch. See if their answer is about tactics or strategy.

San Francisco 168

San Francisco PR Lean Early Stage 168

Both Sides of the Table

MARCH 25, 2016

The metrics were good but we wondered how much better they would be when we expanded our product. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Read plenty of “what went wrong” eulogies by founders and see what you can learn. You need a wedge. Validate data. ”

Startup 150

Startup Seed Money DC Software Review 150

Steve Blank

APRIL 30, 2009

And the final lesson was that we were keeping score on our packaging with the wrong metrics – it wasn’t about awards, it was about sales in the retail channel. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.)

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Startup Lessons Learned

SEPTEMBER 5, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Open Source 107

Open Source San Francisco Continuous Deployment Lean 107

Cracking the Code

FEBRUARY 12, 2007

Getting the most of your online marketing: the In & Out of SEM/SEO. SaaS business metrics: why are they different? on a scale of 1-4). on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). The 10 laws of SaaS unveiled at Bessemer CEO Summi.

Software Review 48

Software Review SEM Marketing Las Vegas 48

Startup Lessons Learned

SEPTEMBER 28, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you? Startup Lessons Learned - the Conference (April 23.

Lean 68

Lean San Francisco Startup Continuous Deployment 68