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Startup Stock Options – Why A Good Deal Has Gone Bad

Steve Blank

The mechanics of a stock option was a simple idea – you received an option (an offer) to buy a part of the company via common stock options (called ISOs or NSOs ) at a low price (the “strike price”.) Not everyone got the same amount of stock. The founders got most of the common stock.

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The 5 Key Stages of Equity Funding

Growthink Blog

If it's not your plan to get venture capital down the road, then you'll probably stop in Stage 2-receiving enough funding to boost your marketing, sales, and infrastructure to grow organically from there to the point where you are satisfied or ready to sell.

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