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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

The Ontario, Canada-based Location Based Marketing Association (LBMA) earlier this month launched LMBA Singapore, its new regional chapter focused on promoting and supporting Asian companies working on location-based services (LBS) market through collaboration, education and research.

Singapore 165
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Lack Of Budget And Talent Inhibit Growth Of Digital Marketing In APAC Region

YoungUpstarts

“The majority of Asia Pacific’s marketers are in exploring and testing mode, taking their first steps forward,” shares Liz Miller, Vice President, Global Programs and Operations for CMO Council. Singapore – A Bright Spot For Digital Marketing. ” Lack of budget and skills. Two of the biggest challenges they face?

Singapore 176
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[Singapore][Event] Social Media Week Singapore

YoungUpstarts

Social media practitioners and enthusiasts in Singapore, rejoice – Social Media Week Singapore 2013 is upon this month, and will see over 30 free-to-participate events scheduled across 18-22 February. Thurs, 21 Feb, 6:30 – 8:30pm @ Penny Black.

Singapore 145
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[Singapore][Event] UP Singapore

YoungUpstarts

I’m sure we can all agree that Singapore is facing various urban challenges, ranging from a burgeoning population that’s straining the country’s infrastructure to out-of-date public services that could do with an overhaul. Urban Prototyping (UP) Weekend Hackathon.

Singapore 145
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[Review] Twitter Is Not A Strategy

YoungUpstarts

Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. I love how it cuts through the fluff of “go digital or die” marketing while proposing a measured way to weave brand marketing into both mass and new media channels. The best engagement ideas are media neutral.

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[ADV] [Singapore] [Event] Social Media And The Changing Demands of Global Consumers On The Agenda At SMWF Asia

YoungUpstarts

This year’s first Keynote Panel Discussion at Social Media World Forum (SMWF) Asia will be examining the profile of consumers that can be reached via social media, both regionally and globally and how the social web is changing their attitudes. Growing and nurturing a valuable online community costs time and money.

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How to get creative with your domain name registration

The Next Web

Not only do you need to come up with something relevant, but you have the added stress of worrying about the verb effect, if it’s easy-to-spell, globally understandable, catchy, memorable and gives off the right impression. The domain name choice just made sense for the community-focused company, says Badal. “We Believe.in. Believe.in

Naming 166