Tealium iQ: What Can It Do? And How Does It Compare?
ConversionXL
NOVEMBER 5, 2019
Tag management products like Google Tag Manager and Adobe Launch aren’t really vendor-agnostic, which makes sense—these tools cater to the needs of other products created and maintained by the same vendor. As you would expect, Tealium iQ has a Data Layer that you define in the HTML of web pages or native code of mobile apps.
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