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Facebook and product development

BeyondVC

Facebook has clearly built a huge community and is one of the leading social networks on the web. Deitch said Facebook’s feedback from users comes in the form of emails to its customer-service email address, which the company’s product-development team reviews weekly.

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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. Yeah, weve got that.

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Facebook and product development

BeyondVC

Facebook has clearly built a huge community and is one of the leading social networks on the web. Deitch said Facebook’s feedback from users comes in the form of emails to its customer-service email address, which the company’s product-development team reviews weekly.

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The End Of Marketing As We Know It

YoungUpstarts

At their most effective, they’re doing the opposite: They’re allowing customers to re-create the experience of shopping and buying in their local communities. Build strong customer communities. Consider Harley-Davidson’s success in creating a sense of community around its bikes. Help customers build social capital.

Marketing 234
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

Getting Customers Involved in Product Priorities – Around the time that Salesforce.com acquired my company we also acquired a company called CrispyNews. They had decided to take a Digg style approach to product development. But I believe that it creates an authentic relationship with your community.

Customer 280
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3 Major Product Fails, And How To Avoid Their Mistakes

YoungUpstarts

These cycles are particularly pronounced in the technology industry, where rapid innovation leads to rapid product releases, and often to rapid failures. The startup community prides itself on supporting risk-taking and embracing failure. Innovation involves risk.

Product 222
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Customer Development in Japan: a History Lesson

Steve Blank

A few of the many quotations that struck me: “Most startups fail due not to the failure of product development but due to the lack of customers”. Learning and discovering who a company’s initial customers will be and what market they are in, requires a process separate and distinct from product development”.

Japan 306