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In a study held by the communications and publicrelations firm of Cohn & Wolfe, consumers consider a brand to be authentic when the company delivers on what it promises, protects consumer data, respects privacy, and interacts with their customers with transparency and integrity. Authenticity.
Our guest today is Marie O’Riordan, Senior PublicRelations & Communications Manager at Prepaid Financial Services. ‘’Diversity Hiring’’ series features world diversity and inclusion leaders and their thoughts on diversity recruitment, cultural diversity and equality.
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