Up and Running

JULY 26, 2016

I strongly believe that the first few hires of a startup should belong to the growth department, whether they’re marketers, community managers, or salespeople (selling your product is the best way to learn how to improve it). Jun-15: Community Manager (growth team). Google AdWords or SEM (expensive). Display ads (cheap).

Revenue 60

Revenue Acquisition Channel Campaign 60

Gust

MARCH 9, 2014

Use social media and Search Engine Marketing (SEM) to start. Create referral marketing opportunities within your business community that maximize the potential for customer referrals. Despite the fact that social networking and other online processes are essentially free, good marketing still costs money.

Marketing 146

Marketing SEM Viral Social Media 146

crowdSPRING Blog

AUGUST 17, 2011

A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). But a blog or an active presence on a popular social network does present a great opportunity to provide your opinions about key issues relevant to your business and to build thought leadership.

Small Business 93

Small Business SEM SEO Social Network 93

crowdSPRING Blog

AUGUST 17, 2011

A website is the hub of a small business’s marketing efforts through other channels (print, SEO, SEM, email, direct, mobile, etc.). But a blog or an active presence on a popular social network does present a great opportunity to provide your opinions about key issues relevant to your business and to build thought leadership.

Small Business 84

Small Business SEM SEO Social Network 84

Startup Professionals Musings

OCTOBER 30, 2010

Social networks. These are communities wrapped around a website, like Facebook or Twitter. They became popular for socializing, but now are prime sources of business networking, customer service, and client leads. Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity.

Internet 224

Internet SEM Wiki Entrepreneur 224

Brandanew

JANUARY 8, 2016

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. Brands that will stand-out in 2016 will leverage the power of the community and create a strong ROI based on measurable data-backed decisions. image credit. Tool 7: Moz Pro.

Analytics 100

Analytics Social Media Marketing Media 100

Duct Tape Marketing

NOVEMBER 10, 2015

Social community – If you’re spending time building your social presence and engagement you’ll want to keep track of these efforts, even if you’re simply tracking follower growth. I want to understand where my traffic is coming from and how what I do impacts that. Content.

Metrics 28

Metrics Small Business Analytics SEM 28

www.cscyphers.com

MARCH 8, 2012

They’ll usually speak for free if it means helping out their local developer community with best practices. facepalm Spammed within an hour >> 2012/02/28 RT @mikeloukides : best customer may not be the 1 who buys the most, but who has the most influence on social networking. Social Networking (22).

Cofounder 40

Cofounder Technical Review Founder Software Review 40

Duct Tape Marketing

MAY 4, 2016

Online Advertising– This includes the use of pay-per-click platforms, social networks, display ads and retargeting. Marin Software – Optimize your Search, Social & Display ads across channels and devices. SEM Rush – Find profitable key words. Ning – Build your own community platform.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28