Duct Tape Marketing

JANUARY 8, 2016

When I first launched Hatchwise, I was still running an internet company I had started previously, called MyCustomLogo, which relied almost 100% on PPC ads to bring in new sales. So each of these factors made me decide that I wanted my next business to rely heavily on word of mouth, and to avoid PPC bidding wars and razor thin margins.

Advertising 28

Advertising Customer PPC Connecticut 28

Hearpreneur

DECEMBER 15, 2017

My research was valuable enough for a large corporation that is known for creating a popular operating system to give us about $250K in funding. I started out working for various agencies and eventually I was recruited to work in-house for a Fortune 500 company doing SEO and PPC work. I was a Ph.D. 22- Help people do what I do.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

MARCH 19, 2014

Negative keywords are easy to overlook, but can be critical to finding your target market with PPC. Erin over at PPC Hero wrote a really great piece demonstrating how negative keyword match types work , including a really helpful chart. Connecticut Cheese Challenge. Blog ppc' Your bids and your budgets are spot on.

Customer 113

Customer PPC Matching Campaign 113