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Continuous DeploymentConversionCustomer Development
Grade A Entrepreneurs , September 5, 2010 Why Krispy Kreme failed in Australia - Start Up Blog , November 3, 2010 Mellow Johnny’s: Retail Stores as Community Hubs - IDDICTIVE.COM , July 14, 2010 Is crowdfunding an option for my business?
In the last few years Agile and “ContinuousDeployment” has replaced Waterfall and transformed how companies big and small build products. Agile is a tremendous advance in reducing time, money and wasted product development effort – and in having products better match customer needs.
That is, once you’re no longer a small company and you have some success, how do you execute and continue to grow through innovation? As Shutterstock has grown, there are a few key elements to our continueddevelopment speed: Small, autonomous teams: The more a team can do on their own, the faster they can go.
I believe it is the best introduction to CustomerDevelopment you can buy. As all of you know, Steve Blank is the progenitor of CustomerDevelopment and author of The Four Steps to the Epiphany. It is written in a conversational tone, doesnt take itself too seriously, and avoids extraneous fluff.
Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customerdevelopment Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.
I spent some time with his company before the conference and discussed ways to get started with continuousdeployment , including my experience introducing it at IMVU. Moreover, approaching the problem from the direction that I had intuitively is a recipe for never reaching a point where continuousdeployment is feasible.
Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. If youre worried about disappointing some potential customers - dont be. Measure conversion rates. Case Study: Continuousdeployment makes releases n.
To do that, we add specific speed regulators, like integrating source control with our continuous integration server or the more elaborate dance required for continuousdeployment. Darn good - I have struggled in relevant conversations with our in house move to scrum/agile. One last thought. Eric, great post.
Each has its own iterative process: customerdevelopment and agile development respectively. Some startups fail because the founders cant have this conversation - they either blow up when they try, or they fail to change because they are afraid of conflict. Case Study: Continuousdeployment makes releases n.
I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customerdevelopment process. To promote this metrics discipline, we would present the full funnel to our board (and advisers) at the end of every development cycle. Case Study: Continuousdeployment makes releases n.
Those who are interested in work-in-process might want to take a look at Work in small batches and Continuousdeployment - Eric) Some specific TPS practices appear in Lean Startups. Conversion optimization is a form of kaizen. Conversion optimization is a form of kaizen. Case Study: Continuousdeployment makes releases n.
At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Instead, we try to accelerate with respect to validated learning about customers. For more on how to figure out which question applies in which context, see Business ecology and the four customer currencies.)
(For more on how this plays into the process of scaling up, see the Customer Creation stage of the customerdevelopment model.) But in the meantime, by iterating on their product with customers, they have a chance to get there on their own. Labels: agile , customerdevelopment 15comments: Scott Shapiro said.
When I first encountered customerdevelopment , it was considered pure lunacy by mainstream entrepreneurs and VCs. Unfortunately, the video of our sllconf conversation is not online (due to technical problems), but we have a physical tape backup which we are endeavoring to get online soon.
The way forward requires getting everyone together in a room, and having a conversation about where were headed. My aspiration with the Lean Startup methodology has always been to provide such a framework, so that we have more intelligent conversations about what works and what doesnt for startups. Thats what this conference is for.
Lessons Learned by Eric Ries Monday, October 6, 2008 When NOT to listen to your users; when NOT to rely on split-tests There are three legs to the lean startup concept: agile product development , low-cost (fast to market) platforms , and rapid-iteration customerdevelopment. Case Study: Continuousdeployment makes releases n.
And then we would use that simple analytics system I mentioned to monitor the conversion rates of customers from each campaign. Those rates gave us a map that told us a lot about our customers; insights that proved stable even when the company grew orders of magnitude bigger. Case Study: Continuousdeployment makes releases n.
Given that most recruiting channels are pay-for-performance, its usually cheaper, too, because it has a lower conversion rate. Particularly the ContinuousDeployment and Split testing posts. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? The blog is fantastic as well.
This is the first post that moves into making specific process recommendations for product development. Heres an excerpt: The Startups Rules of Speed - The Conversation - Harvard Business Review Every startup that achieves success eventually faces a critical moment — whether to speed up or slow down.
So I generally feel right at home in these conversations. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. In other words, they are facing conditions of extreme uncertainty, just like startups.
When it becomes possible to build products "live" with customers, the cycle time changes and design becomes a much more dynamic process. We still struggle to create Firm software that is defect-free, and it still requires customer insight (and maybe some customerdevelopment) to discover what will Delight.
Id be honored to have you join the conversation. The Conversation - Harvard Business Review For most of us, the phrase management science conjures up a decidedly non-entrepreneurial image, and for good reason. Read the rest at The Conversation - Harvard Business Review. Id be honored to have you join the conversation.
The Five Whys for Start-Ups - The Conversation - Harvard Business Review Root cause analysis and preventive maintenance are concepts we expect to see in a factory setting. The Five Whys for Start-Ups - The Conversation - Harvard Business Review Root cause analysis and preventive maintenance are concepts we expect to see in a factory setting.
For example, say that your business model calls for a 4% conversion rate – as ours did initially at IMVU. After a few months of early beta at IMVU, we discovered that our actual conversion rate was about 0.4%. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
If you find yourself getting asked non-key questions, try to use your answers to steer the conversation back to the key questions. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n.
Two Ways to Hold Entrepreneurs Accountable - The Conversation - Harvard Business Review Way back when the money was doled out, the team made a compelling pitch about the large market that was going to adopt their new innovative product or service. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
Beyond just those who will be hearing about the lean startup for the first time, Im expecting to shake a lot of hands and have a lot of interesting side conversations. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n.
The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. Towards a new entrepreneurship ► 2009 (88) ► December (4) Continuousdeployment for mission-critical applica.
davemcclure : amazing concepts on ContinuousDevelopment => "Cluster Immune System" @EricRies #LeanStartup @fbFund [link] dalelarson : Because most features take longer to argue and prioritize than to build. ericries #leanstartup Another new idea in the section on continuousdeployment and the cluster immune system.
Each of those levers -- conversion rate, action/user, msgs/action, etc. -- are important when thinking about how and why users engage with your product. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. So, in summary: 1.
The response so far has been nothing short of overwhelming, and I want to especially thank those of you who participated in the survey and customer validation exercise that helped shape this event. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? For now, Id like to ask a favor.
It requires separating the product launch from the marketing launch (see Dont Launch ) as well as other staple Lean Startup tactics: minimum viable product, split-testing, customerdevelopment and the pivot. ’&# They removed the core plan, and conversions went up. That is customerdevelopment.
Notice that cohort and conversion based metrics do not suffer from this problem. When we look at the same conversion percentage for cohort after cohort, we are effectively getting a new, independent, report card for our efforts each period. Notice that cohort and conversion based metrics do not suffer from this problem.
Paul Graham is getting his startups the best advice he can in the best way he knows: by giving them exclusive access to off-the-record conversations that nobody else is privy to. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n.
Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. Thanks for being part of the conversation.
Do it right, and your conversion rates might be as high as 20%. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. Do it wrong, and your LTV gets very close to zero. Two Ways to Hold Entrepreneurs Accountable (for Ha.
By all accounts, the conversation was a success. By all accounts, the conversation was a success. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n. Of course, you can judge for yourself.
Entrepreneurs: Beware of Vanity Metrics - The Conversation - Harvard Business Review : The idea is simple. Read the rest of Entrepreneurs: Beware of Vanity Metrics at The Conversation on Harvard Business Review. Entrepreneurs: Beware of Vanity Metrics - The Conversation - Harvard Business Review : The idea is simple.
The Conversation - Harvard Business Review : Still, startups develop some kind of process — whether its disciplined, haphazard, bureaucratic or empowering — because building a great product depends on it. The Conversation - Harvard Business Review For Startups, How Much Process Is Too Much?
Lessons Learned by Eric Ries Saturday, March 6, 2010 Startup Visa update As I write this, I am traveling at 30,000 feet on Virgin Americas excellent IAD->SFO nonstop, following an intense few days of conversations in Washington, DC about the Startup Visa. Case Study: Continuousdeployment makes releases n.
This conference will be the first of its kind: an opportunity to have a conversation about the future of the lean startup movement. We want everyone who can contribute to that conversation to be there, regardless of their ability to pay. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
How do you drop a phrase like "voluntary salary reduction tool" and then not describe it :) Unless youre simply talking about the standard "hey, take less cash and Ill give you more options" type conversation. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
g2s The very abbreviated version of CustomerDevelopment (channeling Steve Blank ). A lot of conversation was about what "the federal government" should do. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup? Case Study: Continuousdeployment makes releases n.
This is the thinking that allowed us to overcome our fear of continuousdeployment at IMVU. Thanks so much to everyone who made the trip to SIPA and participated in the conversation, as well as to SIPA and HP for hosting me. The Entrepreneur’s Guide to CustomerDevelopment ► June (3) What is a startup?
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