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This post was written by Sarah Milstein, co-host of The Lean Startup Conference. We’re looking for speakers for the 2013 Lean Startup Conference. If you’re a Lean Startup veteran, feel free to skim the beginning, as this is mostly stuff you already know. Last week, we announced that our short application form was live.
(Maybe youd like to start with The lean startup , How to listen to customers , or What does a startup CTO actually do? ) He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms.
It’s been just over a year since the inaugural Startup Lessons Learned conference , and it’s time to do it again. The Lean Startup movement has made tremendous progress in the past year. Kent Beck himself helped us explain that “quality work” means something different when we’re facing the extreme uncertainty of a startup.
But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." This theory has become so influential that I have called it one of the three pillars of the lean startup - every bit as important as the changes in technology or the advent of agile development.
Whats striking about these stories, if you get past the PR hype, are two very important themes: These prodigies were self-taught, and had a fundamental fascination with technology from a very young age. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Expo SF (May. . Expo SF (May.
For startups (and other innovators ), that’s a decisive advantage. The work itself, especially in startups, depends primarily on intelligence, communication, creativity and empathy. Vivek Wadhwa and his team continue their excellent work investigating the true nature of entrepreneurship.
Lessons Learned by Eric Ries Friday, March 27, 2009 Cash is not king Cash on hand is just one important variable in a startup’s life, but it’s not necessarily the most important. These successful startups managed to have enough tries to get it right. What matters most is the number of iterations the company has left.
Lessons Learned by Eric Ries Wednesday, April 7, 2010 Learning is better than optimization (the local maximum problem) Lean startups don’t optimize. When people (ok, engineers) who have been trained in this model enter most startups, they quickly get confused. In Google’s case, often in the millions of people.
Its a force that allows startups to build products at parity with much larger companies - cheaper and much faster. Its a key lean startup concept. Still, these risks are thoroughly mitigated if you can iterate faster than either set of competitors - and, as a startup, you shouldnt have any excuse for allowing that to happen.
Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR. Or take a recent TechCrunch article about a startup I wont name: “X billion messages sent since June 2009.&# The PR firm helpfully left out that context.) Vanity metrics are generally bigger.
Lessons Learned by Eric Ries Monday, October 4, 2010 Stop lying on stage Entrepreneurs crave information about successful startups, and they should. About half the interesting things I know about famous startups, I learned at YC dinners. The higher the vanity ratio, the more effective the PR. It helps companies with PR.
This "success theater" is occasionally useful for PR or getting through a tough board meeting. This "success theater" is occasionally useful for PR or getting through a tough board meeting. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? But how do we know which metrics to look at?
Lessons Learned by Eric Ries Saturday, April 17, 2010 Sneak preview, KISSmetrics (and more) Hear the CEO of KISSmetrics give a sneak preview of what hell be presenting at the Startup Lessons Learned conference on April 23 (were less than a week away!): Conference updates continue to pour in: Want to see more preview videos?
Lessons Learned by Eric Ries Tuesday, February 24, 2009 The lean startup at UC Berkeley Haas School of Business Image by Jessica_Mah via Flickr Last week I had the opportunity to lecture again in Steve Blank s entrepreneurship class at Haas, which is always a great learning experience - for me at least! Eric takes a different approach.
You could try and drive home that positioning with an expensive PR campaign, superbowl ads, and whatnot. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? No departments The Five Whys for Startups (for Harvard Business R. The Lean Startup Intensive is tomorrow at Web 2.0.
This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.
In the summer of 1999, I started working on a startup from my college dorm. And the great ideas that became todays successful tech startups dwarf anything that had been done to that point. Nonetheless, my first startup was a tool for college students from elite colleges to create resumes and help them find jobs. Great post!
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. In my opinion, every startup needs to "pick a major" among these three drivers of growth. The Lean Startup Intensive is tomorrow at Web 2.0.
Lessons Learned by Eric Ries Friday, March 13, 2009 Dont launch Heres a common question I get from startups, especially in the early stages: when should we launch? Announce a new product, start its PR campaign, and engage in buzz marketing activities. In fact, in most situations its a bad idea for startups to synchronize these events.
This post was written by Sarah Milstein, co-host of The Lean Startup Conference. Exciting news: we’ve nailed down dates for The Lean Startup Conference 2013. We know Lean Startup methods are being applied by people around the globe, in startups and established organizations alike, and in sectors of every stripe.
These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business and Startups: For Great Customer Service, Speed Counts – [link]. Small Business and Startups: For Great Customer Service, Speed Counts – [link].
Thanks to those of you who were willing to fill out the survey, I learned my net promoter score (about 25) as well as some clear other segmentation insights: about 80% of you are founders of or work at a startup, you read many of the same other blogs, and many of you would like to engage with Lessons Learned in formats and venues beyond this blog.
Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC. PR is even worse - last week I did 200 or so and found 10 UFI and AP items available to minors.
Bring in an expert CEO with outstanding business credentials and startup experience to focus on relentless execution. Launch with a PR blitz, including mentions in major mainstream publications. I had the privilege, and the misfortune, to be involved with a startup that executed this plan flawlessly. Focus on quality.
(a guide for hackers) (This post was inspired by a conversation with Nivi from Venture Hacks , but is otherwise not his fault) There has been a proliferation of frameworks and metaphors lately that are designed to help startups avoid the all-too-common fatal mistake of failing to find a market. Tough sell. Expo SF (May. . Expo SF (May.
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