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How To Improve Your Local Marketing Strategy

Duct Tape Marketing

2:07] Let’s talk about the local versus national differences in marketing — are there any significant differences let’s say for a plumber versus say a software company when it comes to digital marketing? [3:57] 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Like this show?

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Transcript of Why Reviews Matter to Your Business

Duct Tape Marketing

Transcript of Why Reviews Matter to Your Business written by John Jantsch read more at Duct Tape Marketing. I mean, I assume everybody knows what reviews are, those things that Google, and Facebook, and things, people have been leaving for years, but now they’re on these digital platforms. Back to Podcast. Transcript.

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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

2:07] Let’s talk about the local versus national differences in marketing — are there any significant differences let’s say for a plumber versus say a software company when it comes to digital marketing? [3:57] 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Like this show?

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The “Foot-in-the-Door Technique,” or When Longer Forms May Work Better

ConversionXL

Yet digital marketers have only recently recognized that applying this decades-old research to online forms can generate more leads and sales—and upend the conversion optimization best practice of “shorter forms equal more conversions.”. Shorter forms increase conversions, right? Self-perception theory. Image source ).

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How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation

Duct Tape Marketing

Click on over and give us a review on iTunes, please! And so I was hand coding my own podcast, RSS feeds. And if you think about what a powerful tool or technology that is, I would just say to my friend who's listening to our conversation right now, do not sleep on this. I got bills that are due in two weeks.

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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

Click on over and give us a review on iTunes, please! So they're giving an attribution to the user interface and the default settings of the software, not the science. So you might've heard they're doing custom GPTs with chat GPT and that software. This is predicting this conversation, right?

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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

Jenny has been creating, executing, and reviewing strategies for online communities for more than 10 years. Click on over and give us a review on iTunes, please! She's been creating, executing and reviewing strategies for online communities. To first say something to kick off a conversation, right. Like this show?