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Episode 3: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). So be sure to make a free user account and participate in the offline conversation there. If anybody notices, you grandfather them, or you have the conversation right then. How cofounders can collaborate without going crazy.

Cofounder 208
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How to Balance AI Magic with Human Expertise

Duct Tape Marketing

Striking the right balance between AI magic and human creativity is crucial for achieving authenticity and differentiation in content creation. And that's really the differentiator. They could go with, oh, we have to get really good at AI using it basically on your behalf, or We have to get really good at what differentiates us.

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How To Improve Your Local Marketing Strategy

Duct Tape Marketing

You mentioned showing up on Google Maps, right? Like, if your business is not optimized for that, you're not part of the conversation, a homeowner is not going to find you and pick your business. The, so, so let's jump right to what makes Google Maps happen. And that enables you to start a text conversation Right.

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What Employer Branding Is And How To Build It For Your Business

Duct Tape Marketing

John Jantsch (02:15): In, let's just go right into marketing, cuz that's all I know. the, you know, when you think about it, uh, people wrestle to differentiate themselves with a marketing message, right? One is maybe just the communication of in an outward way, right? It's o not the only conversation, right?

Chicago 88
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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

However, they, you know, the things that they have in common are the basics, right? You mentioned showing up on Google maps, like if your business is not optimized for that, you're not part of the conversation. The, so, so let's jump right to what makes Google maps happen. It's a very differentiator too. Yeah, exactly.

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Unveiling The Future Of AI

Duct Tape Marketing

However, the current AI models are primarily performing simple statistical tasks rather than exhibiting deep intelligence.The future of AI lies in developing models that can understand context and differentiate between right and wrong answers. If you think about how we communicate, right? It was a great conversation.

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Grow Your Business Faster Through Experimentation

Duct Tape Marketing

That half our conversation, right , it's an online visibility management SaaS platform that is used by millions of marketers worldwide, including this one. Like it's a could even little more out there, right? It's a, it's a huge, I mean, it's still very much in progress, right? He is the CMO of S e m, rush Sam Rush.

SEO 95