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Facebook A/B Testing For Ads In 2020

YoungUpstarts

A/B testing Facebook ads lets you see which set up is most cost-effective, gets more clicks and more conversions. The hope is that investing a chunk of money to split test Facebook Ads will ultimately reduce the cost per conversion and drive better overall results. Curate the creative elements. What is A/B Testing?

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Entrepreneurs gather in Eden for the first Summit Outside

The Next Web

Half the folks are headed to Utah while the other half are looking for an ice cream truck.”. Told to pack for a camping trip but not much else, 850 like-minded individuals showed up in Eden, Utah last Friday for the first Summit Outside event, hosted by the Summit Series team famous for its weekend retreats like Basecamp and Summit-at-Sea.

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The Future of Entrepreneurship Hinges on Bringing People and Tech Together

ReadWriteStart

The institute started its flagship events — two annual excursions to Powder Mountain in Eden, Utah — four years ago. Content is a cool thing to bring people in, but then they’re there for the conversation. They’re in the grow-and-scale phase, and they really want conversations about that,” Carter explained.

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