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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

Transcript of How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing. John Jantsch: I have seen the future of marketing, and it is killing me. Hello and welcome to another episode of The Duct Tape Marketing podcast. Tell us all about Content Marketing Institute. Transcript.

Cost 37
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Why Good Design is More Important Than Ever for Your Business

crowdSPRING Blog

Let us count the ways… A Missouri University of Science and Technology study used eye-tracking to determine that website visitors needed a mere 180 ms to form a first impression. When people first encounter a website or marketing campaign a number of questions go through their minds: Who is this? First impressions matter.

Design 78
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Why Publishing A Book Helps Build Your Credibility

Duct Tape Marketing

Why Publishing A Book Helps Build Your Credibility written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Michael DeLon. In this episode of the Duct Tape Marketing Podcast , I interview Michael DeLon. He’s also the author of On Marketing: The Definitive Guide for Small Business Owners.

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19 Entrepreneurs Share Their Business Goals for 2018

Hearpreneur

Not only will we be out more but we are ramping up our impact in the community by supporting an organization such as CASA (Court Appointed Special Advocates) in South Central Missouri by becoming a volunteer for children. The Brand Ambassadors will allow me to have some grassroots promotions in place to expand my word of mouth marketing.

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Transcript of Why Sales and Marketing Need Each Other

Duct Tape Marketing

Transcript of Why Sales and Marketing Need Each Other written by John Jantsch read more at Duct Tape Marketing. John Jantsch: Marketing has never needed sales more and frankly, sales people have never needed marketing more than they do today. In this episode of the Duct Tape Marketing podcast, we talk with Pam Didner.

Sales 57
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Starbucks As Race Uniter: P**s Everyone Off Equally

Venture Chronicles

Starbucks found itself in hot water this week after encouraging baristas to write “racetogether” on coffee cups and discuss race relations with customers. Another element at work here is that most cause marketing that isn’t linked to explicit act is in itself a sham.

Nigeria 28
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How To Identify & Improve Crappy UX Issues

ConversionXL

Could you imagine a situation where 72% of your customers think that the content on your site was completely disconnected from what they really wanted? What if you discovered that only a measly 14% of your customers actually valued a relationship with you and your brand? Turns out, the marketers were wrong. Less than ?