Remove Conversion Remove Differentiation Remove Product Name
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How to Create a Compelling Unique Selling Proposition

ConversionXL

In this guide, you’ll learn how to differentiate your business and attract your ideal customers by creating a unique selling proposition. Your product or service is likely built of many features or components, but which of those do your customers truly value? It could help us shape the future of [COMPANY/PRODUCT NAME].

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How to Make Product Pages That Sell

Up and Running

If you look at the title bar of your browser window, you’ll see that the name of the book is listed right at the beginning of the sentence, followed by the author’s names and the ISBN. Any keywords, like a product name, that are in both the title and the first H1 tag will be strongly tied to the final indexing of the page.

Product 101
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

Satisfying passive intent, Kohn argues, is essential for user engagement and conversion. A Moz article offers an example of informational modifiers for products: [product name] what is [product name] how does [product name] work how do I use [product name].

Search 126
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Finding Your Voice And Using It To Make Ridiculously Good Content

Duct Tape Marketing

08:35): Like not just to, you know, fill a pipeline full of, of, of leads to throw over, to, to nurture and eventually end up in sales, but to really tell a story in a way that is going to differentiate us and our products and our services. Like we're using it now to set ourselves apart. (08:35):

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Branding Secrets Of The World’s Best Brands

crowdSPRING Blog

A Brand Should Have A Good Name and Logo. A strong company (or product) name is easily recognizable and is important to good branding. How do you differentiate yourself from your competitors? The above questions are important not only for selecting a strong company name, but also for selecting a strong logo.

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How to Increase PPC CTR with These Quick Tips

Duct Tape Marketing

Another reason why having a higher CTR is important because it correlates with higher conversion rates. As we all know that having a good PPC CTR is important for various reasons like increased quality traffic, increased conversions, reduced Cost per Click, higher ad rank and increased Quality Score. Look at this ad for Car Insurance.

PPC 66
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Empathic Design: Mapping Your Brain, Brand, and Data

ConversionXL

What’s the best way to increase conversions? You then give them a Limbic Map® and ask them: When you are shopping for [Product Name], pick the top 3 words that BEST describe what you associate with the product. They found that answers clustered around three primary values – style, differentiation, and quality.

Design 48