Conversion Direct Marketing Lead Generation 
YoungUpstarts
DECEMBER 9, 2013
After all, if you get too chummy with customers — or even appear too interested in or sympathetic to their personal circumstances — they might start to want more from you: better pricing, extended credit, lengthier conversations, access to your services on nights and weekends, etc.
YoungUpstarts
JUNE 23, 2014
Keep your pitch conversational — no one likes a hard sell. How can you keep the conversation going if it feels like they still might be considering your offer? Maybe you sound like you’re giving a lecture instead of having a conversation. • Embrace the risk of being specialized and present your business’s unique identity.
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ConversionXL
MAY 27, 2022
With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.
Both Sides of the Table
AUGUST 3, 2009
LA not only produced the obvious – MySpace – but also created the whole category of sponsored search (Overture), AdSense (Applied Semantics), Local Search (City Search), comparison shopping (PriceGrabber, Shopzilla) and lead generation (LowerMyBills). In the afternoon we had a corker of panel.
Duct Tape Marketing
FEBRUARY 5, 2025
During our conversation, Matthew shared actionable insights on how businesses can improve cold outreach by focusing on personalized, value-driven engagement rather than mass-email tactics. Personalization is Key Generic cold emails dont work.
Entrepreneurs-Journey.com by Yaro Starak
JUNE 19, 2010
I don’t know if you ever thought about the lead acquisition strategy to actually go out and find websites that currently have your target market and make an offer to buy them. The great thing about this strategy is you already have a conversion mechanism. Improve conversions. Just do some basic conversion improvement.
Rob Go
AUGUST 10, 2011
However, calculating this for a brand marketer like Tide is very different than for a lead generator like Lending Tree. For the most sophisticated brand marketers, this is accomplished through Marketing Mix Modeling where they can directionally attribute a dollar spent to the short-term return in sales.
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