Remove Conversion Remove Direct Marketing Remove Sales Cycle
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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

They were a marketing agency that just kind of said, oh, well, what do you want us to do this quarter? ? So because they didn't know the industry, they just didn't have that ability to come into the conversation with something innovative. We thought there has to be a way to really elevate the conversation within our industry.

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Transcript of Getting the Meeting with Contact Marketing

Duct Tape Marketing

So Dan is, as you and I know, but he’s the author of Edgy Conversations, both the blog and the book, and he’s a top blogger in the sales space. That effect can continue on from pre-contact through contact through the entire sales cycle so that perhaps we do more than just get a 100% response rate to the contact campaign.