Remove Conversion Remove Early Stage Remove Hiring Remove Sales Cycle
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Streamline Your Sales Process With These Five Proven Techniques

YoungUpstarts

A lot of early-stage companies have a hard time identifying their sales, which lead to marketing campaigns that do not align with their target market. Sit down with your team and take a close objective look on your sales process. Your conversation should be creative, intentional, relevant, and straightforward.

Sales 171
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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Around the same time we were doing those webinars, we launched our first ebook, and that did much better in terms of conversions — click-through-rate on emails, conversions on landing pages, and so on.

Marketing 120
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My Life as a CEO (and VC): Chief Psychologist

Both Sides of the Table

Recruits, hires, and retains the very best talent for the company. Hiring & Firing the CEO. This is the failure of many early-stage companies when they try to scale. As things got bigger we hired a head of European sales and a head of European marketing. Selling the company. It doesn’t seem fair.

Ireland 319
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Entrepreneurs are Everywhere Show No. 39: Jeremy Johnson and Michael Eidsaune

Steve Blank

. — An experienced team made all the difference to 2U finding success, Jeremy said: We had a phenomenal early group of people that were brought together to try to address the problem. You might look at it and say, “In some ways, that team is overkill for an early-stage company. If you can’t hear the clip, click here.

Cofounder 147
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Entrepreneurs are Everywhere Show No. 39: Jeremy Johnson and Michael Eidsaune

Steve Blank

. — An experienced team made all the difference to 2U finding success, Jeremy said: We had a phenomenal early group of people that were brought together to try to address the problem. You might look at it and say, “In some ways, that team is overkill for an early-stage company. If you can’t hear the clip, click here.

Cofounder 120
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The One-Week Social Selling Action Plan

Duct Tape Marketing

Twitter and Facebook can generate traffic, but when it comes to getting an immediate action, like a sales conversation, I’d rather hang out where business is being done, not where news articles and cat videos are consumed. Hire a virtual assistant to find your targets’ emails and other information. The strategy in a nutshell.

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What Does a Demand Generation Manager Do? (And How to Become One)

ConversionXL

Marketers raise brand awareness to capture leads that are handed to sales teams to convert into customers. DGMs see that demand is maintained throughout the sales cycle. 70% of buyers are already clued up on a product before they talk to sales, if they talk to sales at all. What excites you about our job?”.

Demand 95