22 Ways Brands Can Use Facebook Live Video to Drive Business
crowdSPRING Blog
JULY 21, 2016
It also yields a lot more data than traditional video production might, because the idea of “getting in on the action” can drive more viewers to participate in the conversation. Brands can host a goofy live video feed where they stage some guerilla marketing efforts, like a flash mob doing a choreographed dance.
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