ReadWriteStart

SEPTEMBER 3, 2019

I like to utilize the tale of two cities to illustrate this latter point best. I use the cities of St. Joseph, MO, and Kansas City, MO. Joseph and Kansas City typifies the potential pitfalls when you fall in love with your “package” vs. your “value.”. Enter the railroad industry — a new tool.

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Leadership Kansas City Kansas Missouri 115

Hearpreneur

JANUARY 10, 2020

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1- Alliteration of an existing name. I came up with my business name by finding one unique trait that defines my business personality.

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Naming Artificial Inteligence Kansas Entrepreneur 125

Duct Tape Marketing

SEPTEMBER 5, 2019

That’s the first time I’ve seen that name, actually. And actually before we even get into that, I like how you pronounce my name correctly the first time. Jono Bacon: I was named Jono by a kid who lived opposite a new house that my parents moved into when I was seven. No, my real name is Jonathan.

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Community Social Media Africa Kansas City 60

Duct Tape Marketing

APRIL 27, 2023

And in case that wasn't enough, they created chat spot, a conversational growth assistant that connects to your HubSpot CRM for unbeatable support. Scroll back to top Sign up to receive email updates Enter your name and email address below and I'll send you periodic updates about the podcast. Steve McKee (12:47): That's right.

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Technical Review Cofounder Kansas City Tulsa 78

Duct Tape Marketing

DECEMBER 23, 2019

An interesting anecdote for you: I did a search the other day for a plumber in Kansas City. You’re bidding on search terms: what someone puts into a search term to make your name pop up. Increasingly, Google is where people turn to find any and every piece of information about a business.

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Small Business Marketing Audio Technical Review 77

Duct Tape Marketing

JANUARY 7, 2020

Have you ever wondered what time your go-to coffee shop closes, and typed their name in on Google search or Maps to scope their hours? I recently did a search for a local business: I Googled plumbers in my hometown of Kansas City. This is true of prospects who are looking for new solutions to their problems.

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Search PPC Kansas City B2C 75

Duct Tape Marketing

JANUARY 8, 2019

So, let’s start…you know, brainzooming is not an everyday name, in fact you’ve trademarked it. Mike Brown: Well, brainzooming, the name is probably about 10 years old. I was sitting at my desk, and I didn’t really have a name for what we were doing. That may be a name.”

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Framework Kansas City Leadership Kansas 57

Duct Tape Marketing

JUNE 5, 2018

A sub-promise is a trust factor that a company offers (such as “Kansas City’s most trusted”). This is especially important for local businesses since a company’s NAP (name, address, and phone number) is a local ranking factor. Write conversationally. Find your point of differentiation.

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Kansas City Kansas Audience Differentiation 77

Hearpreneur

JANUARY 21, 2017

In those moments, I’m so grateful for the Philly curbs I sat on when my feet were blistering, the trees I found refuge under in the suffocating Arizona sun, and the Kansas City neighbors who weren’t home (so I could pee in their bushes when no convenience store was in sight). That exit conversation was memorable.

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Entrepreneur Investment Bankers PR Social Media 48

Duct Tape Marketing

DECEMBER 5, 2018

I rarely get to do a Kansas City show, so, even though we’re just across town, it doesn’t get much closer than this. We are a health and wellness facility here in Kansas City. If you were to think about your typical, your typical, I won’t name any brands or anything like that but you pay-.

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Kansas City Management Kansas Affiliate 58

Duct Tape Marketing

SEPTEMBER 3, 2019

The person who searches for “home remodeling ideas” is probably looking for something different than the person who searches for “best home remodeler in Kansas City,” right? Don’t think of this as a daunting task. There are a few helpful questions to ask. Create Hub Pages.

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Kansas City Search Semantic Kansas 78

Duct Tape Marketing

JANUARY 24, 2018

On the other hand, we can connect just as easily with someone who lives in Kansas City or Paris or Dubai as easily as we can someone who lives down the road, thanks to the prevalence of social media platforms that give us an ability to connect with people. It just gives you an excuse to have a conversation.

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Networking Kansas City Social Media SEO 57

Duct Tape Marketing

APRIL 12, 2017

Their relevance is how Google ultimately determines whether you’re in the search [00:13:25] if your name isn’t an exact match they might give you a [00:13:28] pack. And I think Google gets that, and I think what you’ll see in the next three to four months is Google leveraging that in a constructive, [00:02:23] way.

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SEO Technical Review Database Search 33

Duct Tape Marketing

MARCH 12, 2020

” I felt like we have built really good systems and processes for how do you actually consistently find a book gigs without having the big platform or having a big name. I had a lady at the time that was helping me, her name was Lisa. How do I do that?” Grant Baldwin: I didn’t have any big following or anything.

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Audience Technical Review Email Kansas City 66

Duct Tape Marketing

FEBRUARY 17, 2020

He’s also got a podcast by the same name, and we are going to talk about that today, podcasting and more specifically podcast prospecting. You want to unpack the meaning behind that name of your company. ” So we named the company that because that’s kind of our way to stay focused on who we’re really serving.

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Conversion Audio Kansas City Audience 72

Duct Tape Marketing

FEBRUARY 24, 2022

It's gonna be a fun conversation. We'd have a great conversation. Now I wanna have a conversation to see for a good fit. All of that, but the real aspect, John is we're, we're looking for an opportunity to connect with a prospect and have a conversation. Now I'm ready to have a conversation with you. Got a client.

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Differentiation Audio Programming Non-Compete 100

Duct Tape Marketing

MAY 30, 2017

John: So are you in Kansas City today or are you in Columbia? Lewis and Kansas city where are offices are but as crazy as it is, I’m typically in San Francisco, LA, New York or on a plane so it’s just great to be home where my wife and kids are. John Hall: It’s great to be here.

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Kansas City Kansas Cofounder Distribution 37

Duct Tape Marketing

JULY 10, 2015

For example, Our landing page for the Founders Club targets an elite group of Kansas City businesses who benefit from choosing HipHire early. We tested a lot, and as we’ve fine-tuned this niche marketing, we’ve seen greater conversions. Knowing what we do about the readers of this blog, we created something you’d find useful.

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Kansas City Social Media Kansas Mobile 28

Duct Tape Marketing

AUGUST 9, 2018

I live in Kansas City. I think most people in Kansas City would say, “Well, no, I’m not racist.” That ties very well to your example regarding Kansas City and the segregation. All of our emails were identical, but the identity, as reflected by the name of the person sending the email, varied.

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Kansas City Kansas Email Naming 33

Duct Tape Marketing

APRIL 17, 2019

And so that’s one of the things that really attracted me to want to have this conversation today. And I love … That reminds me of … I’m trying to remember the name of that company. He had a little tiger and he named him Hobbes and he left it at the airport, and one of the employees picked it up.

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Customer Ruby North Carolina Kansas City 63

Duct Tape Marketing

MAY 23, 2017

Carrie: Yeah that’s a daily conversation with myself thank you for that. Carrie: I’m reading necessary endings by Dr. Henry [00:18:34] and I am reading — let me think what’s the name — Dr. Henry [00:18:42] endings… oh the Brain Warrior Way by Dr. Daniel [00:18:47] John: Awesome. Carrie: Soon!

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Kansas City Social Media Alabama Audience 58

Feld Thoughts

SEPTEMBER 20, 2015

Seth, Jason, Ryan, and I had a long conversation about it after going through the AvidXchange financing deck and monthly financial package. I expected that we’d decide to pass and set up the conversation with them this way. This time I told him I’d run it by my partners and get their feedback.

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North Carolina Finance Charlotte Advisory Board 70

Brandanew

JANUARY 8, 2016

These are effective tools to use, for example, if you notice that people are liking the post but for some reason not clicking through to the link – then you can determine what you need to do to achieve that conversion! It trolls the web and targets each conversation that is talking about the monitor you set up. image credit.

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Analytics Social Media Marketing Media 100

Duct Tape Marketing

MAY 10, 2023

I mean, we're wired as humans to maybe not think that way, but I think if you just like put a big sticky note there and just, you know, really start it that way, I think people would find that, uh, it would change everything about the conversations they're having in general. Wouldn't it? I mean frankly, Diana Kander (15:55): Anything.

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Audio United States Framework Kansas City 83

Duct Tape Marketing

AUGUST 21, 2019

John Jantsch: You also have the distinction of being one of those very few Kansas City guests that I end up having on the show, so I always love that. There’s a little, there’s a little bar cafe in Kansas City in Westport called Ca Va, and I’ll give them a great shout out. Looking forward to it.

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Kansas City Kansas Technical Review Conversion 56

Duct Tape Marketing

NOVEMBER 28, 2018

He is also a candidate for the mayor of Kansas City, Missouri, and we’re gonna talk about his book called Outside the Wire: Ten Lessons I’ve Learned in Every Day Courage. John Jantsch: So you kind of touched on this, you’re running for mayor in Kansas City, Missouri. Jason, thanks for joining me.

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Afghanistan Kansas City Kansas Missouri 62