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B t Metrics – [link]. Fantastic post by Ernie Miller on why he loves bing a programmer in Louisville - [link]. The One Conversational Tool That Will Make You Better At Absolutely Everything - [link]. Will 2013 be the year of conversion optimisation? The danger of starting at the top – [link].
Last year’s conference was no exception: speakers talked about their direct experience with practices you may need help implementing—things like metrics, feedback, and experimentation. Metrics play a big role in any conversation around implementation. These show success at your core business.
Then, is it interesting and cool is the final metric here. Once you’ve ranked all of your ideas using this framework, effectiveness, practicality, and then is it interesting and cool, then you can actually have a meaningful conversation. How practical are each of these ideas, again, on a scale of one to ten?
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