Both Sides of the Table

APRIL 20, 2017

Building logistics businesses are never easy and it’s not always as sexy as building a consumer application that goes viral. How MakeSpace Recently Closed $30 million in New Funding was originally published in Both Sides of the Table on Medium, where people are continuing the conversation by highlighting and responding to this story.

Technical Review 268

Technical Review Los Angeles Software Review Artificial Inteligence 268

TechEmpower

JULY 31, 2023

Some key slides to check out: The Startup Metrics Religion The Progress is not equal to features (Less is More) Focus on User Experience Measure Conversion; Compare 2+ Options Fast, Frequent Iteration + Feedback Loop Keep it Simple and Actionable What's my business model? Be sure to check out the entire presentation.

Metrics 260

Metrics Startup Retention Acquisition 260

The Next Web

DECEMBER 4, 2013

Maybe you identified your target audience and conversation through Twitter research, but discover a handful of forums or blogs that attract essential influencers. Blogger outreach services streamline connecting with the blogs driving the conversation you’re joining. Then, you can tactfully insert yourself into the conversation.

Social Media 158

Social Media Media Viral Startup 158

Both Sides of the Table

APRIL 4, 2011

Measuring viral adoption is obviously important. per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. to $1.10) and you can focus on improving conversion (i.e. increasing conversion from 12.5% How many adds came through organic SEO? How many through affiliate deals?

Metrics 346

Metrics Startup Acquisition SEM 346

SoCal CTO

MARCH 11, 2013

I actually think you can push the conversation pretty far with most investors and a few good mockups. " In Building Your MVP as a Non-Technical Startup Founder , I mentioned that before you build your Minimum Viable Product (MVP), you need to be really clear on your purpose.

Algorithm 264

Algorithm Metrics Viral Venture Capital 264

YoungUpstarts

AUGUST 10, 2020

Amplifies Your Conversion Rate. If you manage to get your video production and marketing right, you can dramatically boost your conversion rate. In this day and age of social media sharing, it’s possible to reach millions of viewers if your video goes viral. Videos can convey robust insights within a few minutes.

Video 246

Video Marketing Social Media Mobile 246

Both Sides of the Table

JANUARY 11, 2014

In his maiden post on the topic he wrote, “After product-market fit and an efficient conversion process, the next critical step is finding scalable, repeatable and sustainable ways to grow the business. If you can’t do this, nothing else really matters.

Technical Review 384

Technical Review Hockey Stick SEM Channel 384

YoungUpstarts

OCTOBER 13, 2013

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. To understand what Social CRM is, let us first consider this definition by Metz: The customer owns the conversation now, so companies need to change the way they do business. 4) Crafting detailed workflows and escalation paths.

Technical Review 187

Technical Review Software Review Customer Social Media 187

Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. I guess this video won’t go viral, then! Good comment community = viral blog.

Viral 354

Viral Video RSS Audio 354

ConversionXL

FEBRUARY 11, 2020

Indeed, historically, Twitter traffic has had one of the lowest conversion rates compared to other social media giants. Yet Twitter can be a reliable source of both clicks and conversions. I still use hashtags for tweeting my articles but keep conversion-oriented tweets (i.e., How to earn clicks and conversions on Twitter.

Conversion 68

Conversion Social Media Search Campaign 68

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

Marketing and sales spend is nil, so there has to be a reason it spreads by word of mouth, ideally virally as a natural result of using the product itself. $10/mo You need to be a part of that conversation which means a real sales force, sales materials, impressive logos, case studies, and referenceable customers. Think: GoDaddy).

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

YoungUpstarts

JULY 4, 2019

As I sat in the dark hallway with the sounds of a loud conversation in Portuguese pouring through the door, only one thought was blazing through my head: had we pushed it too far? The year was 2015 and my company, Shareability, had already been behind some of the biggest viral hits of the past few years. Going Viral.

Viral 127

Viral Video Spain Internet 127

VC Cafe

NOVEMBER 2, 2019

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? What should our MRR growth be? Is my churn rate below the category average? Consumer apps and services.

B2C 141

B2C Technical Review Startup Retention 141

Genuine VC

MARCH 14, 2012

Given that base plus the inherent viral component to these social apps, it seems natural that the first overnight success of a Kinect-powered app will be a social one. Mash-up of many other technology platforms.

Search 211

Search Boston Seed Stage Seattle 211

VC Cafe

MARCH 16, 2025

Digiday reported conversations with media executives, with one publisher seeing a more than 50% decline in its search referral traffic since AI Overviews rolled out last year. Conversational commerce is rising with AI chatbots and voice assistants becoming integral to customer journeys. Personalisation is increasing across the board.

Technical Review 78

Technical Review B2C Generative AI IPO 78

Both Sides of the Table

FEBRUARY 7, 2011

We then captured this conversation again on camera. And I hope the output is that you get a glimpse into the people shaping our tech present and a sense of the kinds of conversations we have when the cameras aren’t around. Meebo gained traction because there’s was viral component when users wanted to tell their friend.

Connecticut 286

Connecticut Cofounder Silicon Valley Web 286

YoungUpstarts

MARCH 27, 2012

Studios have caught on, and are often in charge of promoting hashtags like #jerseyshore that help keep the conversation together. Large chains run nationwide contests and even go viral with new offerings like the KFC Double Down, mom-and-pop joints promote their homemade specials, and perhaps most important of all: customers spread the word.

Social Media 202

Social Media Media Small Business Reputation 202

Both Sides of the Table

JUNE 28, 2018

There is nothing viral! All The Questions You Wanted Answered about Bird Scooters and Their Recent $300 Million Funding was originally published in Both Sides of the Table on Medium, where people are continuing the conversation by highlighting and responding to this story. Ah, but Bird doesn’t have network effects! Not really.

San Francisco 256

San Francisco Valuation Los Angeles Technical Review 256

Both Sides of the Table

APRIL 12, 2018

Viral Adoption / Group Use Cases Jamie didn’t want to stop at a single household. was originally published in Both Sides of the Table on Medium, where people are continuing the conversation by highlighting and responding to this story. so he went on. He believed he could build a “Ring of Security” around your neighborhood.

Security 247

Security Los Angeles Silicon Valley Video 247

YoungUpstarts

DECEMBER 5, 2012

Luminaries like Robert Scoble (author of “ Naked Conversations ” and godfather of blogging ) have caused spikes in web traffic through highlighting particular products. For companies to milk this, best practices include the following: - Having a conversational brand. Having a strategy. Reaching relevant influencers.

Technical Review 160

Technical Review Singapore Algorithm Social Media 160

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Don’t just join the conversation, spark it. Viral is an outcome, not a strategy. Innovation in marketing is perhaps more important than product innovation.

Viral 228

Viral Marketing Startup Demand 228

Up and Running

JULY 10, 2017

Although some companies optimize their pricing well enough to receive more than 4 percent conversion rate from freemium into premium, the majority of SaaS products are lucky to achieve a rate as low as 1 percent. Conversion rates for underdeveloped products are likely to be much lower. In our example, it’s 20K non-paying customers.

Startup 110

Startup Non-Compete Viral Software Review 110

YoungUpstarts

OCTOBER 4, 2015

Nor to achieve the greatest “virality” in our digital campaigns. Metz provides a good definition in his book as follows: “The customer owns the conversation now, so companies need to change the way they do business. Social Commerce – actual conversation to sales, customer reach and group marketing efforts, often by affiliates. #4

Technical Review 100

Technical Review Software Review Customer Social Media 100

ConversionXL

APRIL 11, 2016

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. But does video help increase conversions? Similarly, Vidyard found that 70% of marketers claim video produces more conversions than any other content. How do you measure conversations? The State of Video in 2016.

Video 48

Video Conversion Mobile Search 48

ConversionXL

SEPTEMBER 13, 2018

have the highest conversion rate and identify the content that earns the most interest from your target audience. You’ll be able to see which acquisition channels are best for long-term retention or lifetime value, not simply those that drive initial conversions. Engagement, conversion, and retention.

Analytics 119

Analytics Technical Review Acquisition Retention 119

Both Sides of the Table

APRIL 28, 2010

It’s true that the carrier then gets their huge slice for being the billing and payment engine but the idea is that you as a website more than make up for this in terms of customer conversion. It is a platform to help brands building viral marketing campaigns. Wildfire was one of the darlings of the fbFund incubator program.

Venture Capital 270

Venture Capital Cofounder Spain San Diego 270

SoCal CTO

OCTOBER 5, 2010

Shortly after we sold Opsware to Hewlett-Packard, I had a conversation with the legendary venture capitalist Doug Leone of Sequoia Capital. The Right Way to Lay People Off - Ben's Blog , September 21, 2010 “I’m tryin’ to right my wrongs, But it’s funny them same wrongs helped me write this song”. Kanye West.

Technology 191

Technology Product San Francisco CTO Hire 191

YoungUpstarts

NOVEMBER 23, 2016

In this contemporary era, more and more medical business owners are realizing that having a great website can empower them to attain new patients and optimize their conversion rates. Additionally, content is a tool that can be used to make your company go viral. This tool can take your conversion rates from average to awesome.

Design 100

Design Viral Web Development Team Review 100

ReadWriteStart

JULY 23, 2021

11 LinkedIn Posting Tips to Get Viral on LinkedIn. Yeah, you have a post that has the potential to go viral, and then also human editors will come in. Write in a Conversational Rhythm and Tone. Nobody likes boring content , so always try to write in a conversational rhythm and accent. Why is this going well?

Viral 216

Viral Algorithm Framework B2B 216

Version One Ventures

OCTOBER 31, 2016

Since it was part of the Version One marketplace meetup, we geared the conversation toward marketplace companies , but many points apply to software/SaaS startups as well. Here are some highlights from the conversation. . Virality and marketplaces: generally low, but…. When is the right time to hire a growth person?

Software Review 60

Software Review South Africa Hockey Stick Viral 60

Haystack

FEBRUARY 1, 2019

market by launching in connection with Facebook viral invites? This all represents a huge market for engagement minutes as audio as a medium, while not inherently viral, is likely more accessible to more people in terms of literacy and in many cases faster and more efficient than reading (though not in all cases). Remember Stitcher?

Acquisition 134

Acquisition Media Audio Technical Review 134

ConversionXL

NOVEMBER 28, 2022

In this article, you’ll learn how TikTok Ads work and how you can create campaigns that grab attention and turn interest into conversions. TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. directly resulted in conversions.

Customer 102

Customer Viral Audience Campaign 102

Women Entrepreneurs Can

SEPTEMBER 6, 2020

It improves traffic and increases conversions. Conversions are crucial to say that SEO strategies are working. You can have a fantastic website, well-designed, and full of great content, but if it is not SEO-worthy, it will not be found on search engines and will not get leads and conversions.

Software Review 94

Software Review Social Media New Zealand Silicon Valley 94

ReadWriteStart

APRIL 8, 2023

TikTok and Influencers One viral video on TikTok can reach 1.5 During this time, it is important to track all performance metrics, including conversion rates and profits, as only the key performance indicators will be able to tell you whether implementing the trend was a good or bad idea. million people and generate monthly revenue.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Startup Professionals Musings

MARCH 16, 2016

This term is used to describe non-traditional ways to incent growth such as social-media and viral marketing. How many of the terms defined above have you personally used in a conversation or explained in the context of your startup? It’s a term of respect and endearment. Growth-hacking” marketing.

Software Review 120

Software Review Sweat Equity Accredited Investor Angel Investor 120

ReadWriteStart

JUNE 17, 2020

Videos are viral in nature, and within the right marketing strategy, they can spread through the internet like wildfire. Customer stories let your work speak for itself by focusing the conversation on the tangible benefits of your product or service. A vid can promote a brand, but they should also give something back to the audience.

Video 150

Video Software Review Startup Audience 150

ConversionXL

MAY 29, 2013

But now that it’s getting more and more difficult to make money via AdWords and other PPC channels, boosting conversion rates on your landing pages is more important than ever. But if the scent is weak, they stop and hit the back button – figuring “this is not what I wanted” Scent is very important for conversions.

PPC 132

PPC Mobile Conversion Stock 132