article thumbnail

Web Second, Mobile First

Both Sides of the Table

BUT … I’ve talked to a number of eCommerce sites that also report much higher conversion rates than standard web. This increases conversions of items shown to you. then this is often more than made up by higher conversion rates versus asking somebody for a credit card. They are often one click away from buying.

Mobile 334
article thumbnail

What Makes an Entrepreneur? Cojones (7/11)

Both Sides of the Table

Through comment conversations with many of you I tried to emphasize that it isn’t enough to just have one attribute. If your idea is so amazing that it warrants my hard-earned angel money or the money of my LP investors from our fund then why should I take a risk on you if you won’t take a risk on yourself? You need the whole package.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Work with Lawyers at a Startup

Both Sides of the Table

You never got around to agreeing exact equity splits but you had many conversations about it. They usually ask for warrants (basically like a stock option) in exchange for taking a deferred fee. So eventually you have your company funded but only 2 of the 5 people who started the company are still around.

article thumbnail

Should Your Startup Give Performance-Based Warrants?

Both Sides of the Table

the economic benefits to BigCo never warrant all of the time and effort they put into getting a stake in your company and trying to make that stake worth money. So Plan B for many BigCo’s is to take “performance-based warrants.&# The following is a guide to what these are, whether to offer them and how to structure them.

Warrant 298
article thumbnail

How a startup should leverage a personal assistant

A Smart Bear: Startups and Marketing for Geeks

The conversation almost always turns to questions about where to find virtual assistants and how a startup can use one. As I've automated pieces of my businesses, I've noticed an interesting trend: nearly anything I try to automate is easier to outsource first, then automate down the line once the volume warrants it.

article thumbnail

How to Be a Good Board Member

Both Sides of the Table

If a conversation happens between the CEO and each director then each side knows what we’re trying to achieve with the in-person meeting. A director who hasn’t had a pre-conversation with management will not be as effective in the board meeting. I sometimes view it as my role to drag other people into the conversation.

Cofounder 251
article thumbnail

The Truth About Convertible Debt at Startups and The Hidden Terms You Didn’t Understand

Both Sides of the Table

I recommend that startups agree the “conversion price” at maturity. When you talk to new investors about the mandatory conversion at the end of the debt’s life you say, “that was the downside, worst-case provision I agreed to investors in case we weren’t successful raising money.”

Ratchet 354