The Startup Magazine

SEPTEMBER 10, 2019

Most financial valuation formulas value an asset by discounting the asset using the cost of capital (interest rate) to the present day. This differential is often referred to as “Goodwill” and it is an idea plays out a lot in the software market. The concept of asset valuation may seem counterintuitive, but it is an important idea.

Founder 116

Founder Valuation Dividend Startup 116

ConversionXL

JUNE 5, 2014

It was because these companies actually listened to their customers that they were able to grow to names you recognize today. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Retention 115

Retention Customer Developer Programming 115

ConversionXL

JUNE 5, 2014

It was because these companies actually listened to their customers that they were able to grow to names you recognize today. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Retention 112

Retention Developer Customer Programming 112

ConversionXL

JUNE 5, 2014

It was because these companies actually listened to their customers that they were able to grow to names you recognize today. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Retention 105

Retention Customer Developer Programming 105

ConversionXL

JUNE 5, 2014

It was because these companies actually listened to their customers that they were able to grow to names you recognize today. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Retention 98

Retention Customer Developer Programming 98

crowdSPRING Blog

DECEMBER 13, 2018

Branding is a process designed to develop, among other things, a unique business name and custom logo design for a company, product, or service. But branding isn’t solely about tangible concepts like a company’s name and logo. What is branding? We cover this in detail in Chapter 3 (Brand Identity Research).

Marketing 162

Marketing Charlotte Naming Design 162

ConversionXL

FEBRUARY 3, 2022

They are so named for their acronym coined by Dave McClure, AAARRR : Acquisition (generating leads and gaining new users); Activation ( getting customers to use the product more often); Revenue (crosses over into pricing strategy); Retention (reducing churn and influencing repurchasing); Referral (influencing customers to refer others).

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

NOVEMBER 28, 2022

Unlike Facebook, Instagram, and Twitter, where users often see content and ad formats shared across platforms, TikTok differentiates itself as a place to discover something new. According to JungleTopp , TikTok ads generate 155% more clicks and have a cost-per-impression (CPM) of around five times lower than Facebook and Instagram.

Customer 102

Customer Viral Audience Campaign 102

Software By Rob

AUGUST 11, 2009

The Differentiators The areas that kill the most time when consuming open source software are: Installation process Documentation Support Usability I’m sure we can all point out a handful of open source projects that have decent documentation and decent usability. The adapter cost less than a heavily-discounted anti-virus program. #18

Open Source 62

Open Source Software Review Non-Compete Software 62

ConversionXL

OCTOBER 25, 2018

Unless there’s a clear framework in place,” Rextin cautioned, “You’ll end up with a giant glob of names and companies with all kinds of job titles because someone left it as an open text field rather than a drop-down.”. Each quarter is an opportunity to test and refine campaign tactics for other verticals. “I

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

SEPTEMBER 17, 2021

When we start in business one of the first things we’re encouraged to do is nail the branding: come up with a memorable brand name, a good logo, and a striking visual brand identity. If people see your name or logo and instantly know who you are, you’ve done a great job of creating the tangible aspects of your brand.

Campaign 109

Campaign Social Media Audience Channel 109

Steve Blank

SEPTEMBER 10, 2009

The VP of Marketing looked at all the other PDAs on the market and differentiated Handspring’s product by emphasizing its superior expandability and performance. Perhaps you can determine whether a product is new by asking customers to name the competition. End result? After twelve months Handspring’s revenue was $170 million.

Customer Development 223

Customer Development Developer Customer Silicon Valley 223

abovethecrowd.com

APRIL 17, 2013

eBay recently launched an aggressive campaign attacking Amazon’s rate table on a vertical-by-vertical basis ( those percentages can be found here ). A sustainable platform or marketplace is one where the value of being in the network clearly outshines the transactional costs charged for being in the network.

Europe 101

Europe Social Network Technical Review IPO 101

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). You’re going to tell Jason and Bob just the name of your URL, nothing else, and see if Jason can figure out what it is. It helps you manage, at first a checking account, is where the name came from, through text messaging.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

Reid Hoffman

SEPTEMBER 8, 2020

I’m sure its customers wonder, “Why is an organic grocer named RydeOn?”. Reed Hastings of Netflix has said, “It’s not a strategy if failing in it doesn’t actually cost you something real.” Pivots can be high-cost, but they can also be high-reward. HOW DO I KNOW WHEN IT’S TIME TO PIVOT? Not all pivots are created equal.

Startup 36

Startup Silicon Valley Business Model Mobile 36

www.pakman.com

SEPTEMBER 27, 2012

To build the online media giants of tomorrow, companies need models where the costs of both content and distribution are near zero. These models allow scale to emerge at very low-cost. But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others.

Social Media 47

Social Media Vertical Advertising Distribution 47

Duct Tape Marketing

NOVEMBER 19, 2019

Because again, that’s a differentiated small town is their individual small businesses. And so, we always tell small business, compete on what you can be differentiated around. But also diversity of the kind of category or vertical of business. John Jantsch: So, my father was a manufacturer’s representative.

Small Business 40

Small Business Community Arkansas Non-Compete 40

Austin Startup

FEBRUARY 24, 2019

He has a series of this name and you can see us discussing the topic on YouTube. I programmed since the time I was seven-years old, as I explain in my blog post on why I named this blog?—?Lucky7?—?in Opportunity cost is very real for any stage company, but it is critical for an early-stage one. in honor of my mother.

Software Review 48

Software Review Sales Cofounder Analytics 48

ConversionXL

JULY 27, 2015

The Extra Costs Commission found that disabled people face extra costs of up to £550 per month.If To create a tab index simply add tabindex=”#”, giving each instance the numerical order you want it fall in (e.g. <input type=”text” id=”name” tabindex=”2″>). Image Source.

Conversion 48

Conversion Software Review Technical Review HTML 48

Hearpreneur

AUGUST 19, 2015

I started my business namely to help others and to improve upon the aloof customer service being presented in the IT industry. That’s what spawned the idea that I can do better and namely how computer users deserved much better. Do you know the name of the cleaning person? That’s it. That’s what we do.

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

ConversionXL

OCTOBER 21, 2016

Category names are relatively short and predictable, both in terms of position and copy (i.e. As additional categories were added (such as video and gifts), the horizontal tab system scaled quite well and created a nice opportunity for differentiating product categories through color.” (via they match the prototype). via LukeW).

Architecture 48

Architecture Canada AJAX Matching 48

Both Sides of the Table

JANUARY 18, 2011

was driven largely by the massively reduced cost of media capture through mobile phones with cameras, the Flip Video, the rise of digital SLRs and now the capture of videos through mobile devices. might have been a lot less differentiated. I’ve long been a believer in technology that “captures” new media types: photos & video.

Term Sheet 303

Term Sheet Mobile Cofounder Early Stage 303

Version One Ventures

FEBRUARY 3, 2021

Let’s explore the status and implications of each vertical. . Projects like ENS and Handshake aim to solve the first problem with their own databases tying a BTC or ETH address to a human legible name, something like a decentralized DNS. Their biggest differentiators are 1) censorship resistance and 2) (theoretically) lower costs.

Web 193

Web Technical Review Software Review Social Network 193

Hearpreneur

OCTOBER 7, 2015

Before we began the logo we knew the choice of name was super important for us, when we first set up we struggled for names and I randomly started going through Wikipedia and came across fighter jets. Our name is Strafe Creative and to “strafe” is when a fighter jet quickly changes direction. 2 – Keeping the Logo Fun.

Entrepreneur 48

Entrepreneur Social Media Design Naming 48

Steve Blank

OCTOBER 12, 2009

At first only the national laboratories and the largest companies could afford to buy supercomputers, (the Cray-1 cost ~$9 million) but over time scientists and researchers were also starting to use them. Follow the Leader At the conference I attended a bunch of technical sessions, and got lost when the speaker got past, “My name is xxx.”

Silicon Valley 172

Silicon Valley RSS Software Review Technical Review 172

Hearpreneur

JUNE 26, 2016

My name is Dmitri Oster. We realized that the cost of manufacturing of trailers needed to come down and as a result we’ve decided to vertically integrate the manufacturing and building of STERLINGS trailers in Mexico. The average college consultant costs anywhere from $5,000 to $40,000 a pop. Photo Credit: Dmitri Oster.

Entrepreneur 102

Entrepreneur Technical Review Harvest Portfolio 102

abovethecrowd.com

NOVEMBER 14, 2017

He was named the venture capitalist of the year in 2016 at the TechCrunch’s annual Crunchy awards. I think it started with eBay, but then we got into more vertical specific ones, like Zillow, Grubhub, OpenTable and Uber that I’m on the board of. People price differentiate all the time. Bill Gurley : Great.

Singapore 43

Singapore Government Silicon Valley Software Review 43