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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. I wanted to find a way to vastly simplify loyalty programs, eliminating most if not all of the costs and making them much lighter to deploy and manage. I expect that sales would be dramatically lower if not for our Fan Club.”.

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13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Sometimes that sabotage might cost you ‘only’ a customer or a sale… but over time, a few customers here and a few dollars there can lead to your closing your doors forever. As a small business owner, of course you’re going to try to cut costs and stretch the budget wherever possible. Holding resources in reserve.

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This Week in Venture Capital – Episode 4

Both Sides of the Table

It seems the focus on “virtual&# goods has been both the demo of the consumer as well as the fact that by definition virtual goods have almost no marginal costs to the seller so giving a huge slice to the carrier (and Zong) isn’t a problem since actual costs are ~ $0. 15mm in Series A. Enter ShoeDazzle. 10mm in Series C.

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What you have to know about conversion optimization

ConversionXL

It is the cheapest, quickest way to increase sales online. Think about this: if you’re currently converting at 1% (1% of your visitors buy your stuff), but can increase that to a mere 2%, you’ve doubled your sales. The higher the conversion rate (%), the more sales (sign ups, subscriptions, etc) you get. It depends.

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How to Start a Successful Consulting Business: The Complete 10 Step Guide (2019)

crowdSPRING Blog

Create a sales plan. For a consulting business, you’ll obviously want to track your sales and profits, but there’s so much more to think about before you can get there. You’ve got to start at the beginning – with your start-up costs. But, your operating costs are only a starting point.

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10 Keys To Enabling Your Startup For Unicorn Growth

Startup Professionals Musings

Simply stated, it means that your business has the potential to multiply revenue with minimal incremental cost. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Focus on marketing and indirect channels to get the message out quickly.

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Boost Your Christmas Sales With Tailor-Made Direct Mail Marketing

YoungUpstarts

Christmas represents a fantastic opportunity to grow sales through targeted direct mail marketing campaigns. The marketplace is at its most competitive during the Christmas period, so your marketing campaign needs to be professional, eye-catching and tailor-made for your target audience. Build a mailing list.

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