Startup Professionals Musings

JUNE 2, 2021

Simple metrics and your personal knowledge of the industry can’t keep up with all the relevant competitive forces. Short-term earnings per share may be low, even as revenues and cash burned are high. You need to be part of a larger ecosystem. Find funders who seek long-term returns. Money-making is different in the digital age.

Software Review 355

Software Review Algorithm Global IPO 355

Startup Professionals Musings

NOVEMBER 28, 2020

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. The cost of social media done well is low.

Intellectual Property 404

Intellectual Property Startup Angel Groups Social Media 404

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. Cost of software/hardware used in sales and marketing Agency, PR, or any third-party costs involved in sales and marketing. The sum total of these costs divided by the number of new customers gives you CAC. The key takeaway?

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Startup Professionals Musings

MARCH 6, 2021

I’m sure all you accountants will agree that fixing the mistakes listed here does not require rocket science, but I’ve seen them so often that to be forewarned is to be forearmed: Failing to factor in fixed costs when pricing. Always use a break-even analysis to measure what volume and price are required to offset total costs.

Technical Review 379

Technical Review Finance Startup Salary 379

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 310

Burn Rate Hockey Stick Salary Angel Investor 310

Both Sides of the Table

MAY 23, 2012

Cloud computing and the open source movements have brought down the costs of starting a company by more than 90%. They need a combination of capital and experience to separate from the rest of the pack – the low cost of starting a business means it is even more vital to become the market leader more quickly.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? By focusing intently on a single measurement, known as a north star metric. The north star metric defines success for the whole company and aligns teams on a growth trajectory.

Metrics 120

Metrics Acquisition Revenue .Net 120

Startup Professionals Musings

FEBRUARY 8, 2020

Even non-profits need revenue to cover their costs, and continue to provide services. Use metrics to measure results of marketing initiatives. Great team members may take more time to find, and cost you stock options, but a qualified and highly motivated team that stretches your budget is a good calculated risk.

Management 322

Management Entrepreneur Forecast Stock Options 322

Startup Professionals Musings

NOVEMBER 2, 2022

Even non-profits need revenue to cover their costs, and continue to provide services. Use metrics to measure results of marketing initiatives. Great team members may take more time to find, and cost you stock options, but a qualified and highly motivated team that stretches your budget is a good calculated risk.

Forecast 304

Forecast Stock Options Technical Review Metrics 304

Both Sides of the Table

NOVEMBER 14, 2017

MakeSpace (as he named it) would help you get your excess goods into low-cost warehouses. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer? and we were met with weak demand, slow growth and high costs.

Operations 286

Operations New York City Technical Review Startup 286

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 262

Burn Rate Hockey Stick Entrepreneur Salary 262

Startup Professionals Musings

AUGUST 27, 2014

Even non-profits need revenue to cover their costs, and continue to provide services. Use metrics to measure results of marketing initiatives. Great team members may take more time to find, and cost you stock options, but a qualified and highly motivated team that stretches your budget is a good calculated risk.

Startup 283

Startup Forecast Stock Options Technical Review 283

Startup Professionals Musings

MAY 14, 2023

Cash flow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 258

Burn Rate Hockey Stick Management Salary 258

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105

Metrics Analytics Marketing Acquisition 105

Steve Blank

SEPTEMBER 5, 2018

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Almost overnight the floodgates opened, and risk capital was available at scale from venture capital investors who rushed their startups toward public offerings.

Lean 335

Lean Burn Rate Startup IPO 335

A Smart Bear: Startups and Marketing for Geeks

MARCH 21, 2017

Revenue multiples, profit multiples, premium over the previous financing — these are metrics used by sellers to help determine a minimum acceptable price. Even for startups, it takes years for a new product to become good enough to demand many millions of dollars in revenue.). Yet mobile advertising revenues were paltry.

Balance Sheet 242

Balance Sheet Vertical Acquisition Revenue 242

Startup Professionals Musings

OCTOBER 17, 2018

Unfortunately, your personal assessment that you have traction probably won’t be convincing to potential investors and partners, so it’s important that you create and track your progress against some metrics. Define metrics on customer feedback and user counts. Count connections with experts, media, and influencers.

Advisory Board 199

Advisory Board Technical Review Metrics Business Model 199

Steve Blank

AUGUST 21, 2013

In the real world a big pivot in life sciences far down the road of development is a very bad sign due to huge sunk costs. The course is free to UCSF, Berkeley, and Stanford students; $100 for pre-revenue startups; and $300 for industry. – See more here. The syllabus is here. Class starts Oct 1 st and runs through Dec 10 th.

SBIR 321

SBIR Technical Review Lean Startup 321

Steve Blank

MARCH 31, 2014

Companies horde cash and squeeze the most revenue and margin from the money they use. Metrics like Return on Net Assets, Return on Capital and Internal Rate of Return are the guiding stars of the board and CEO. For example they can reduce component cost, introduce a line extension or create new versions of the existing product.

Private Equity 330

Private Equity Metrics China Intellectual Property 330

Startup Professionals Musings

SEPTEMBER 28, 2012

It seems to me that there is abundant proof in the marketplace of the financial returns to both large and small businesses, the low cost of entry, and the ubiquity of social networks. Dell announced years ago that it had earned $3 million in revenue from using Twitter, and other businesses report daily on increases in web traffic up to 800%.

Social Media 289

Social Media Small Business Media Technical Review 289

Startup Professionals Musings

SEPTEMBER 29, 2018

Cash flow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 223

Burn Rate Hockey Stick Startup Salary 223

Startup Professionals Musings

SEPTEMBER 16, 2023

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. The cost of social media done well is low.

Intellectual Property 261

Intellectual Property Entrepreneur Angel Groups Social Media 261

Startup Professionals Musings

NOVEMBER 28, 2013

I’m sure all you accountants will agree that fixing the mistakes listed here does not require rocket science, but I’ve seen them so often that to be forewarned is to be forearmed: Failing to factor in fixed costs when pricing. Always use a break-even analysis to measure what volume and price are required to offset total costs.

Technical Review 251

Technical Review Entrepreneur Salary Finance 251

The Startup Magazine

MARCH 19, 2025

” The impact shows in concrete business growth metrics. We increased our revenue by 20% last year. Back then, there was no reliable way to measure ROI, yet the costs kept climbing year after year.” Our call volume has increased, and the number of leads leading to new customers has increased as well.”

Rhode Island 86

Rhode Island Ohio Web Development Social Media 86

Duct Tape Marketing

OCTOBER 28, 2024

Key Roles & Costs: CMO, Marketing Director, or VP of Marketing Monthly Cost : $15,363 - $29,732 Pros : You get a seasoned marketing expert who’s fully dedicated to your business. Cons : The cost is high, and for many small businesses, it’s just not practical. Cons : Costs add up quickly.

Small Business 80

Small Business Hiring Marketing Jordan 80

ConversionXL

OCTOBER 7, 2022

Customer acquisition cost (CAC) is an important metric for any ecommerce business. Put simply, you need a healthy customer acquisition cost for your business to succeed. In this article, you’ll learn what ecommerce CAC is, how to calculate it, and how to keep costs down to maintain profit health. Your business is unique.

Acquisition 22

Acquisition eCommerce Cost Customer 22

The Startup Magazine

MARCH 8, 2024

Factors to Consider Before Taking on Debt The debt service coverage ratio (DSCR) is a financial metric lenders use to assess a business’s ability to cover its debt obligations. When considering debt options, comparing interest rates, repayment terms, and fees from multiple lenders is crucial to finding the most cost-effective solution.

Finance 147

Finance Technical Review Metrics .Net 147

Steve Blank

OCTOBER 24, 2017

— Unremarked and unheralded, the balance of power between startup CEOs and their investors has radically changed: IPOs/M&A without a profit (or at times revenue) have become the norm. Typically, this caliber of bankers wouldn’t talk to you unless your company had five profitable quarters of increasing revenue. The founders.

Founder 281

Founder Technical Review CTO Hire IPO 281

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 92

Metrics Analytics Forecast Software Review 92

Duct Tape Marketing

MAY 11, 2022

Why Call Tracking Metrics Matter To Your Marketing Efforts written by John Jantsch read more at Duct Tape Marketing. My guests today are Todd and Laure Fisher, their husband and wife co-founders of Call Tracking Metrics company. Marketing Podcast with Todd and Laure Fisher. This is John Jantsch. So it's has a much, it, it works better.

Metrics 95

Metrics Marketing Software Review Cofounder 95

Duct Tape Marketing

JANUARY 4, 2024

Our deep dive into the world of email newsletters unveils tactical strategies for transforming subscribers into revenue-generating assets. Key Takeaways: Russell Henneberry provides the tactical strategies to transform subscribers into revenue. Learn crucial metrics for success, from open rates to the quality of subscribers.

Revenue 96

Revenue Advertising Email ChatGPT 96

The Startup Magazine

OCTOBER 22, 2020

Data analysis helps keep a detailed product portfolio whereby you can assess your products on several different metrics. For example, you can ascertain which products earn you the most revenue, which products generate the most goodwill, the seasonal demands of the products, etc. Cost management is imperative in reducing costs.

Analytics 174

Analytics Portfolio Advertising Technical Review 174

Up and Running

FEBRUARY 18, 2021

But being able to monetize customers and acquire those customers at a low enough cost is quite another. Especially in the early stages of growth, standing up to competition means that your business also needs to minimize the cost of acquiring new customers. This kind of retargeting is highly cost-effective. Customer retention.

Acquisition 127

Acquisition Cost Affiliate Customer 127

The Startup Magazine

OCTOBER 19, 2020

Similarly, customers are more knowledgeable, aware, and conscious to choose from the variety out there, which slows down the company’s revenue and growth. Capturing and analyzing data enables companies to get insights that benefit their companies in cost-saving, relevant marketing, product development, etc.

Technical Review 158

Technical Review Forecast Analytics Social Media 158

Up and Running

NOVEMBER 12, 2021

Creating a financial plan enables companies to predict expenditures and create an effective plan for incoming revenue. Recording your expected revenues and expenses monthly does not count as effective budgeting. Not planning for emergency costs. Effective budgeting plays an integral role in small business success.

Technical Review 132

Technical Review Software Review Forecast Cloud 132

Up and Running

MAY 10, 2021

In this article, we will talk about the trends and the cost of mobile app development with a forecast for 2021. We will see an increase in cloud platforms and a reduction in the cost of sensors. The only thing that prevents smart clothes from becoming a popular trend at the moment is their high cost. Trillion by 2025.

Artificial Inteligence 150

Artificial Inteligence Developer Development Team Review United Kingdom 150

ConversionXL

MAY 27, 2022

Then they increased their revenue from $2M to $6M in six months. In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue. Stage 1: Target the right metrics for an effective long game. Metrics for your demand generation funnel.

Demand 124

Demand B2B Distribution Channel 124