Remove Cost Remove Networking Remove Social Network
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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Here are a few specifics on how to be part of the solution, without the costs, rather than part of the problem: Put a personal face and address on your site; don’t hide behind an “info” email address. Make your company visible, reachable and responsive through social networks.

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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? How will we address these without significant cost? Is there a step-by-step wizard?

Developer 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? How will we address these without significant cost? Is there a step-by-step wizard?

Developer 384
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6 Keys to Attracting Customers Based On Social Needs

Startup Professionals Musings

Yet, these days, I am seeing overwhelming evidence that customer buying decisions, especially with consumers, are often based on emotional and psychological factors , including passions from others, your experience, and social relationships. Nurture relationships with popular social influencers.

Customer 432
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Every Startup Should Assume Pivots Will Be Required

Startup Professionals Musings

In today’s fast moving marketplace, needs, competitors, and costs change rapidly, so even if you were right, two years later the wave has moved on. Since you can predict that your first iteration will somehow miss the mark, speed and cost of pivoting are critical. Use social networking to start the wave.

Agile 263
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The Planned Iteration Startup Launch Minimizes Risk

Startup Professionals Musings

In today’s fast moving marketplace, needs, competitors, and costs change rapidly, so even if you were right, two years later the wave has moved on. Since you can predict that your first iteration will somehow miss the mark, speed and cost of pivoting are critical. Use social networking to start the wave.

Agile 253