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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Of course, you need work with partners and channel to quantity their costs and contributions and normalize total results. You have to determine how to share these costs and credit.

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Strategies to Improve Cash Flow Management for Startups

The Startup Magazine

Image source Startups often face unpredictable revenue streams and mounting operational costs, making cash flow management particularly challenging. For example, startups might find they are paying for unused software subscriptions or can renegotiate vendor contracts to save costs.

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Five Tech Solutions For Client Retention And Communication For Freelancers

YoungUpstarts

Face-to-face meetings can be time-consuming or cost-prohibitive if you live far from your clients, but there are times when a phone meeting won’t suffice. The post Five Tech Solutions For Client Retention And Communication For Freelancers appeared first on Young Upstarts. 3 – Remote Meeting Software.

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5 Ways to Cut Costs with Business Analytics

The Startup Magazine

The growing data analytics industry is poised to help businesses optimize analytics to reduce costs without jeopardizing growth. Businesses need to increase their business analytics capabilities now more than ever, to protect against fraud, reduce costs, boost productivity, and more. 3) Lower Marketing Costs. 4) Reduce Turnover.

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Conversion, retention and churn benchmarks

VC Cafe

Understanding the benchmarks on conversion, retention, and churn for your business is therefore critical. Retention : The percentage of customers who continue to use a product or service after a certain period of time, typically measured over weeks, months, or years. The benchmarks are based on the US market.

Retention 109
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Why Startups Need to Focus on Client Retention Right from the Start

The Startup Magazine

However, amidst the frenzy of attracting fresh clientele, many startups overlook a critical aspect of sustainable success – client retention. Given that millions of startups are born every year, client retention has become more vital than ever for such new businesses.

Retention 148
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. ” If you’re not profitable you’re purely a cost center to them. Cost of Goods Sold (COGS) =. Operating Costs.

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