Remove Cost Remove Sales Remove Strategic Investors
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Evan and I met regularly over a three year period from the time he was running Flux, which he sold to Viacom ( who was his strategic investor ). This is his third company that is in this related space and he was an early investor in Adconion. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis).

Mobile 282
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Take Five: The Metaverse

VC Cafe

A few takeaways from the podcast: Meta is launching a new hardware VR headset in October this year (currently called “Project Cambria” but it’s likely to be “Quest Pro”) The new device will cost $800 and will help users experience a feeling of “social presence.” Consolidated brands NFT sales (source: Dune ).

IP 187
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Corporate Venture Capital: Obligatory or Oxymoron?

David Teten

A corporate investor can provide diversity on the Board as someone who thinks differently from independent VCs. Corporate venture funds are often referred to as ‘strategicinvestors because of the unique benefits they bring to the table. Are they good sales people? No one wants terms that negatively impact the outcome.

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How to Stay in Control of Your Meetings

Both Sides of the Table

A board meeting shouldn’t be the place an investor questions why you’re focused on customers A and not customers B. It shouldn’t be the place where they ask why you have 8 sales reps and not 6. Sometimes it’s because you have strategic investors. These are tactics — not strategy. Not pushing for votes. Here’s the reality.

Metrics 196
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A Socially-responsible, Triple-bottom line Taco Shop: SMB Tech Talk from Chaia

Hunter Walker

Do “likes” and “shares” turn into sales? HW: At Homebrew we see lots of startups wanting to serve the small/growing business segment with software tools ranging from ecommerce, to point of sale to employees back-office and so on. Revel – our iPad-based point of sale.

Caching 90
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Don’t just raise money. Do it on good news!

Berkonomics

Because the first rule for raising money is to do it on good news – right when sales are increasing at an accelerating rate. Or when something happens that makes an investor think this company is about to break out. They will be immune to the disinterest shown by financial investors. Why is this important advice?

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Raise money on good news

Berkonomics

The first rule for raising money is to do it on good news – right when sales are increasing at an increasing rate. Or when something happens that makes an investor think this company is about to break out. Tech businesses today can do this much more easily than a decade ago, with cheaper development costs – as one example.