What is the Right Burn Rate at a Startup Company?
Both Sides of the Table
SEPTEMBER 28, 2014
If you have a very low gross margin (10-30%) it can be very hard to build a large, scalable business because you need to make a lot of sales to cover your operating costs. In startup world low GM almost always equals death which is why many Internet retailers have failed or are failing (many operated at 35% gross margins). .”
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