The Startup Magazine

OCTOBER 14, 2021

Richard Lavina, CPA, Co-Founder and CEO of Taxfyle. Richard: I went to school for accounting and followed a path after graduation that those of us in that major typically follow: I started working for a CPA firm in Miami. TSM: What inspired you to start Taxfyle? I figured if I was having that issue, other people might be, too.

CPA 172

CPA Founder Vertical Cofounder 172

The Startup Magazine

NOVEMBER 25, 2019

When your digitally native vertical business selects its ecommerce platform, it’s essential to get the best analytics and security: data is what enables you to plan smartly, and security is what lets you proceed safely. The best ecommerce platforms have multiple layers of security to keep you and your customers safe. Top-End Security.

eCommerce 131

eCommerce Analytics Security Churn Rate 131

andrewchenblog.com

JANUARY 28, 2010

How do freemium businesses acquire customers? What are the drivers of customer lifetime value? CPM/CPA/CPC) What do the intermediate metrics look like? Funnel Once you get your users registered onto the site, then there’s the question of how convert to paying customers, and whether there are any viral effects.

CPA 51

CPA Retention Viral Acquisition 51

Occam's Razor

FEBRUARY 26, 2008

While most HiPPO's won't yield to your Chinese Torture, they don't have to, there are two things that they will almost always yield to: Customers & Competitors. Senior Managers are biased towards themselves, but they bow to customer data and competitive opportunities. 2: Capture Voice of Customer. Root cause?

Management 68

Management Analytics San Diego Web 68

Duct Tape Marketing

NOVEMBER 12, 2019

First of all, how would your next great client or customer, the perfect fit customer or client prefer to meet you? Bill Cates: And beyond that, where do your ideal customers congregate? John Jantsch: You want to learn a little bit about the secret to building customer relationships? I still need to network at this event.

Elevator Pitch 70

Elevator Pitch Vertical Maryland Email 70

Occam's Razor

MARCH 7, 2016

It will contain short stories from where I live, at the intersection of the worlds of analytics (where I started) and marketing (my tool to drive change in customer relationships/behavior/branding). But, some common KPIs for ecommerce websites can be CPA, Conversion Rate, Unique Pageviews, Time Lag and Path Length, Task Completion Rate etc.

Analytics 60

Analytics Marketing Metrics Audience 60