Strategic Marketing Analytics: CMO Dashboards That Rock!
Occam's Razor
SEPTEMBER 5, 2023
My solution is centered on organizing data/metrics/methodologies into a ladder of awesomeness (which solves for #3). Level 1 (Yellow): At the minimum, focus on these metrics. Level 2 (Green): These metrics/methods get you to learn actually useful things. Easy existence. Also, not all that great. Band-leading Marketing.
Let's personalize your content