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How to create a profitable Freemium startup (spreadsheet model included!)

andrewchenblog.com

For freemium businesses, particularly ones that are social apps, there’s often a word of mouth or viral component, which we’ll cover in a second. CPM/CPA/CPC) What do the intermediate metrics look like? At a high level, here are some of the things you’ll want to track: How are you paying for traffic?

CPA 51