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As a CTO, I can definitely say without a doubt that few people understand what a CTO does. When I tell someone I’m a CTO, I’m often met with a blank stare. Even when someone is aware of what a CTO does, they often have limited context due to the wide variety of CTO roles.
It’s typically much easier to add sales expertise to a product-driven organization than it is to add product focus to a sales-driven start-up. Sales is more of an execution game, meaning a start-up can hire senior executives to shape and refine the sales and distribution strategy. Today, it’s a different story.
"Our plan is to have seven figure revenues and be profitable by Q3, in addition to to seven new hires by end of the year," he says. Since joining the program, he has seen an increase in ad sales and also received new investment capital. Our customer base pipeline is growing as we're in the process of closing several contracts.
Previously CTO, Goldman Sachs. Adrian Kunzle, Head of Firmwide Engineering & Architecture (CTO), JP Morgan Chase. Salescycle can often go into something like co-development. 2-18 month salescycle. This is definitely not the norm in accelerator programs; I’d be curious to know the logic.
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. Some startups have really long salescycles.
Hiring Has Changed: Before the press was a way of generating interest for hiring. You Don’t Need to Show Off for the Fortune 500 CTO: Funding announcements used to be the credibility you’d need to get a meeting with the CTO or other management with purchasing power and a RFP. What’s changed?
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