Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget
The Next Web
MARCH 3, 2014
We chose to integrate our product closely with Pinterest, which was the talk of the town in the summer of 2012, and allow our users to do more with their carefully curated photos. A tip from our dev team: don’t hard-code strings in your app. ASO (Appstore Search Optimization) for apps plays a similar role to SEO for websites.
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