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AI to make IRL matches – What if you could chat with a bot that learns about you on a deeper level and uses this information to make a curated set of matches? Digital Wallets – Digital wallets could grow select vertical software platforms’ revenues to $27-$50bn in 2030. It’s time to build!
Unfortunately, either information asymmetry or physical distances and the resulting distribution costs can both cut against the economic advantages that would otherwise arise for all. In many cases, a deeper focus on a particular category or vertical allows these marketplaces to distinguish themselves from broader marketplaces like eBay.
Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. He is starting to see this occur in sites that are verticalizing content. It has become a short form premium destination that is verticalizing content in category channels. Startup after Iron Planet? (6:00
Taking a look at the list above you can get a sense for what tools are needed for creators to create, distribute and monetize their content. Now they are diversifying to more vertical, specialised platforms tailored to their needs. Li Jin curates the Side Hustle Stash as a free resource to find platform-based work.
One Jackson is a new online children’s clothing retailer which is surprisingly fresh – all of its designs were created by independent designers and then curated with love from its community of parents. Many of the inputs going into this investment were known to us at NextView.
Reportedly, Softbank and Zynga have discussed jointly distributing games through Softbank’s mobile-phone service in Japan and other countries. Preliminary details: Social e-commerce site, based around celebrity and influencer-curated recommendations. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.;
TikTok is very much vertical, short form, you know, 50 to 15 to kind of 62nd videos. Whereas the feed posts tend to be heavily curated. I think part of it is just that consumption, you know, people have moved towards, yeah, that kind of, that vertical feed, that short form content we're conditioned to these short attention spans.
Now you have a trusted recommendation to try a service and you get free distribution to all employees. Focus on a vertical You started with anything? Curate one side. One way to make things function reasonably well at low volumes is to curate one side. Curation is really important. See: Ebay. See: Exec.
But it’s possible that as the secret sauce of new media swings farther from disruptive technology and business models to a focus on curated and quality content, it’s the older entrepreneurs who are in the pole position. Who wins, the 20-something just out of college with unlimited energy, no family or other [.]. Semil Shah.
As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.
As the internet becomes more fragmented, when– if you can produce great content in niche areas and then really leverage the distribution on the internet, you’re looking at a very high scale, high ROI, return-on-capital business.” And then, the second piece is really that fragmentation is our friend.
Influencer collaborations: Clients will contract an influencer to leverage their social expertise in creating a piece of content but will also have them distribute it to their organic following. These brands also need a new way to distribute their messages in an unobtrusive way that can’t be fast-forwarded through or hidden by ad blockers.
Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. In reality, content can still be used to generate leads and customers—it just requires a different strategy to create and distribute content in the right way.
17:11] There are a lot of brands today that are direct to consumer – how has distribution changed? [20:10] The ability to curate data sets for all users, meaning even faster and more consistent reporting, learn more about how a HubSpot CRM platform can help connect the dots of your business @ HubSpot.com. How important is this role? [17:11]
An era defined and dominated by the few who could afford the factories, the media and the distribution systems. A local example was the Greenhouse pop up restaurant in Melbourne by Joost Baker – Which included vertical gardens and large amounts of material re-purposing. Cities are now becoming vertical again.
Initially, many publishers were slow to recognize the internet’s impact on their business model as distribution and the classifieds and ad worlds split – or what Ben Thompson calls the “ Great Unbundling ”. Media companies can create their own smaller, specialised LLMs to boost vertical content creation. What do you think?
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