Brandanew

MAY 6, 2016

Technology may be able to assist with lead generation, but it can’t replace human interaction or build relationships,” writes sales expert Sean Gordon. Curate and provide content of value to the customer. Tools for content curation and sharing must become a key part of every salesperson’s arsenal.

Social Media 100

Social Media Curation B2B Sales Cycle 100

Duct Tape Marketing

MARCH 17, 2020

Lead Generation Tool: SEMrush’s site audit widget allows you to add their code to your website. Plus, they have tools that are focused specifically on two of the biggest SEO hurdles for small businesses: local listings and reviews. Online reviews are particularly critical for small businesses.

SEO 96

SEO St. Louis Software Review Marketing 96

Brandanew

JUNE 18, 2015

1) Content Marketing and Branding : Branding of your small business, startup or your products can be in various states or positions on the S-curve. It’s also important to remember that these are usually lead-generation content types, so to find the ROI, just divide the total costs by the number of leads you generate.

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Cost Marketing Social Media PR 100

ConversionXL

JUNE 2, 2022

ABM doesn’t stop at lead generation or new opportunities. ABM teams then began curating content and tagging it by use case, industry, and persona. Targeting a Fortune 500 is very different from going after a small business. Sales finds aligned accounts and works with marketing to create customized journeys.

Customer 98

Customer Marketing Channel Acquisition 98

Hearpreneur

DECEMBER 28, 2022

A major pivot we are undertaking next year is transitioning our focus from recipe curation to recipe creation. In the next year, I will be pivoting my business to focus more on client retention. In the past, I have focused on lead generation and getting new clients. Thanks to Gert Kulla, Bat Links ! #8-

Social Media 126

Social Media Entrepreneur Retention Finance 126

Duct Tape Marketing

FEBRUARY 23, 2022

So we were kind of helping small business owners with their financial, not just taxes, but a lot of their financial planning and book keeping and situations like that. And we thought it would be real cool to kind of talk about small business, best practices and interview small business owners and that kind of thing.

CPA 100

CPA Technical Review Hosting Audio 100

Duct Tape Marketing

APRIL 11, 2022

Referral Programs: A Guide for Small Business written by John Jantsch read more at Duct Tape Marketing. Running a business is hard But with a good referral program it doesn't have to be As a small business owner you are probably thinking about helping your current customer or trying to figure out how to increase sales.

Programming 97

Programming Small Business Advisory Board B2B 97

Duct Tape Marketing

DECEMBER 28, 2022

So we were kind of helping small business owners with their financial, not just taxes, but a lot of their financial planning and bookkeeping and situations like that. And we thought it would be real cool to kind of talk about small business best practices and interview small business owners and that kind of thing. (04:24):

CPA 59

CPA Audio Technical Review Hosting 59

Up and Running

MAY 21, 2014

He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. His practical take on small business is often cited as a resource in publications such as The Wall Street Journal , The New York Times , and CNNMoney.

Marketing 72

Marketing Social Media Sales Media 72

Brandanew

OCTOBER 6, 2015

You need to create or curate content keeping audience needs central. You need to take these diverse numbers and quantify them into something relevant for the business such as number of genuine leads generated for every $100 spent. Have you followed up to see what your Twitter fans really need?

Social Media 100

Social Media Media Analytics Social Network 100

Duct Tape Marketing

FEBRUARY 8, 2018

Facebook Advertising and Engagement for Small Businesses written by John Jantsch read more at Duct Tape Marketing. Facebook advertising for small business is a hot topic, and it’s gotten even hotter since Facebook’s been in the news lately talking about limiting people’s organic reach. Business Manager.

Advertising 75

Advertising Small Business Audience Social Media 75

Duct Tape Marketing

FEBRUARY 19, 2014

Why Earned Media Is Essential to Marketing Success written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Christina Daves. Either way, it must be an essential leg of your lead generation efforts, and here’s why. photo credit: European Parliament via photopin cc.

Media 78

Media PR Marketing Lead Generation 78

Duct Tape Marketing

JUNE 19, 2012

Publishing a consistent stream of press releases as a tool to announce and distribute news is a proven lead generation tactic right now. Below are the five elements required to view and implement this tactic as a systematic process in your overall lead generation plan. Commit to publishing at least once a week.

PR 77

PR SEO Social Bookmarking Distribution 77

Duct Tape Marketing

AUGUST 15, 2014

The Future of Mobile Search Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. With such volatile adoption, marketers and small business owners need to be aware of what this paradigm shift will mean for their business. The Future of Mobile Search.

Search 78

Search Mobile Marketing United States 78

Duct Tape Marketing

MAY 29, 2013

If you’ve created a “must have” eBook to use in your own lead generation and capture efforts (please tell me you have!) Curated content. This approach works equally well as a curated eBook of partner content that the entire partner group can share. Co-branded content. If You Liked This Post. :

Curation 78

Curation Partner .Net Lead Generation 78

Duct Tape Marketing

JUNE 7, 2015

Turn Your Website into a Lead Generation Machine written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing. The Duct Tape Marketing website generates leads, does yours? The most useful websites to small business owners actively collect leads for the owners to convert.

Lead Generation 28

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Up and Running

APRIL 2, 2019

I understand why social media marketing is attractive to small businesses. It’s simpler than setting up your business’s first website. For a small business trying to build an online presence, gaining hundreds of likes and followers early on can be exciting. That’s at odds with what you want for your small business.

Social Media 102

Social Media Customer Algorithm Channel 102

Duct Tape Marketing

MAY 21, 2012

LinkedIn is not the biggest or most talked about network these day, but when it comes to connecting with people who mean business and generating leads, few can compare to the power of LinkedIn. If all you find is updates with members promoting their businesses move on as this group will be of little benefit.

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Lead Generation Curation Networking Social Network 78

NZ Entrepreneur

JULY 23, 2019

If you’re an entrepreneur or small business owner, and you’ve struggled at any point with mastering a new business management skill, you’re not alone. Finance and accounting was the most common area of concern (39%), followed by IT and technology (31%), digital marketing (20%), and business planning and strategy (25%).

Finance 72

Finance New Zealand Incubator Curation 72

Duct Tape Marketing

JUNE 9, 2017

5 Marketing Automation Tools to Increase Lead Conversions written by Guest Post read more at Duct Tape Marketing. Marketing automation helps small businesses compete with large organizations by helping them accomplish more with less manpower and time. Automation need not necessarily be expensive, contrary to popular beliefs.

Conversion 73

Conversion Marketing Social Media Lead Generation 73

Duct Tape Marketing

FEBRUARY 11, 2013

When you create sales and marketing processes designed to guide prospects logically down this path, future lead generation becomes the natural outcome of a happy customer. Let’s face it, all things being even we prefer to do business with people we know, like and trust. 5) Reputation building. If You Liked This Post. :

Sales 78

Sales Reputation Sales Cycle Curation 78

Duct Tape Marketing

AUGUST 17, 2017

For many entrepreneurs and small business owners, it lies in creating content profitably and sustainably over the long haul. If you are an expert in the business (which I’m sure many of you are), all you need to do is to write down the steps to solving the problem. What is the greatest marketing challenge in the digital age?

Social Media 75

Social Media Syndicate Syndication Matching 75

Duct Tape Marketing

OCTOBER 9, 2018

This will give you a steady stream of curated content to share with your network and will help to ensure that the content you’ve created is getting a wider reach. Dynamic ads, text ads, and sponsored InMail are significantly more expensive, so for small business owners, sponsored content is generally the most viable option.

Conversion 78

Conversion Sales Audience Social Network 78

Duct Tape Marketing

JUNE 21, 2017

– I introduced an aggressive initiative to help any business owner struggling to stay on plan with their marketing for the year. In post #2 of 5, I introduced – 7 Must Have Elements of Every Small Business Website. Today we tackle Step #3 – How to Use Content to Generate a Steady Flow of Leads.

Social Media 70

Social Media Lead Generation SEO Advertising 70

Duct Tape Marketing

FEBRUARY 1, 2018

Marketing Podcast with John Jantsch About Content Marketing for Small Business. I’ve had content marketing for small business on the brain recently so I thought I’d write about it today. In addition, these pages become tools for all of our advertising and lead generation efforts. So what next?

Customer 76

Customer Marketing Artificial Inteligence SEO 76

Duct Tape Marketing

FEBRUARY 5, 2015

How to Build a Blog with 100,000+ Monthly Page Views written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. You’ve probably heard that blogging is a great way to generate leads and sales for your business. Blog dammit! NB: This is step 5 of a 5 step series.

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Hearpreneur

JUNE 1, 2018

LinkedIn is one of the best places to connect with kindred spirits in business, and attraction will always be a better way of discovering them than promotion. Use posts to curate resources from many different sources that align with the pain points, goals and values that you and your ideal clients share. Thanks to Brian Carter. #7-

Entrepreneur 80

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The Startup Magazine

NOVEMBER 5, 2024

Her company MATCHES small businesses with VA’s, Marketing and Operations freelancers. As a conscious entrepreneur, Elizabeth recognized that most freelance platforms were built for large businesses, and smaller organizations were struggling to find freelance talent. “I

Entrepreneur 158

Entrepreneur Cofounder Balance Sheet Lead Generation 158