The Startup Magazine

JANUARY 5, 2025

Whether you are trying to increase your revenue or improve your customer satisfaction, taking your business to the next level means looking at all of your strategic opportunities. It could also be improving customer retention. This can only lead to more customers. This is what is actually going to make you achieve it.

Software Review 147

Software Review Technical Review Retention Campaign 147

Duct Tape Marketing

FEBRUARY 19, 2025

During their conversation, Jane explained how businesses can use archetypes to craft an engaging brand storytelling strategy, ensuring their messaging resonates deeply with their ideal customers. So it's thinking about the, you can think about the gifts that you want to bring to your customers through the brand experience.

Customer 67

Customer Charlotte Southern California Hiring 67

The Startup Magazine

DECEMBER 12, 2024

By avoiding common mistakes, startups can build a great foundation for growth and customer engagement. Having inconsistent logos, mismatched color schemes, and vague messaging is confusing to potential customers and can erode trust. When they do this this they are potentially missing out on organic traffic.

Social Media 155

Social Media Reputation Startup SEO 155

Startup Professionals Musings

JUNE 11, 2023

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. There is no one set of exceptional experiences that will work for all customers.

Social Media 328

Social Media Customer Media Employee 328

Startup Professionals Musings

APRIL 17, 2022

If one of your core values is exceeding your customer expectations for quality and service, and your potential partner ascribes to the low cost, high profit mantra, a successful partnership is highly unlikely over the long-term. Is your project seen by both as an end in itself, or a means to another end? Conflicting visions won’t work.

Partner 385

Partner Software Review CTO Hire Cofounder 385

The Startup Magazine

JANUARY 21, 2025

Advancements in technology can streamline processes and enhance customer experience, setting businesses apart from their competitors. Investing in technology can create a more efficient and user-friendly service, ultimately contributing to positive customer feedback.

Technical Review 144

Technical Review Government Operations Demand 144

Hunter Walker

DECEMBER 30, 2024

To customers, to investors, to press, to team members, to potential hires, to partners. As a cofounder you are *always* selling. Even if you’re the most technical CTO out there, you have to get comfortable with this reality. Being ‘ PLG ‘ doesn’t solve for this. Hiring a recruiter doesn’t solve for this.

Technical Cofounder 145

Technical Cofounder Sales CTO Hire Cofounder 145

TechEmpower

MARCH 4, 2024

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

Generative AI 297

Generative AI CTO Hire Fractional CTO Software Review 297

Startup Professionals Musings

JULY 12, 2021

Sometimes entrepreneurs are so focused on making change happen for customers that they forget that continually changing themselves and their company is equally important. Seek out customer trends before they become an avalanche. Don’t stop doing the in-depth communication with customers that brought you initial success.

Technical Review 417

Technical Review Entrepreneur Due Diligence Institutional Investors 417

Startup Professionals Musings

OCTOBER 16, 2022

Manage customer service. They probably have arbitrated differences many times before in their lives, and know how important it is to remain calm and soft-spoken in the face of emotional customers and processes that are not working. Marketing and sales to Gen-Y customers.

Advisory Board 368

Advisory Board Dividend Angel Investor Cofounder 368

Startup Professionals Musings

MAY 26, 2023

Often, despite your passion and expectation, customers don’t immediately see the value and need that you see, and you have no idea why the initiative is stuck , and what could be the real customer issue or fix. Customers won’t buy what they can’t find or don’t understand. Customers need supporting approvals to fully benefit.

Product 354

Product Technical Review Artificial Inteligence Dividend 354

Startup Professionals Musings

AUGUST 14, 2021

With the advent of the Internet, social media, and instant communication via texting, customer expectations for service, as part of their entire customer experience, have changed. They expect you to be there, to know their history as a customer, and to treat them with priority and respect.

Customer 427

Customer Social Media Public Relations Internet 427

Startup Professionals Musings

JULY 13, 2022

You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.

Technical Review 355

Technical Review Social Media Channel Flash 355

Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. As you grow, so will your team and customers. Driven to reduce personal hardship and suffering.

Technical Review 357

Technical Review Green Social Media Lean 357

Startup Professionals Musings

OCTOBER 6, 2023

Others schedule exhaustive training sessions for everyone on the team, including showcase customers, to make sure that everyone paints a consistent picture. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad. Traction in the marketplace.

Technical Review 296

Technical Review Due Diligence Term Sheet Bankruptcy 296

Startup Professionals Musings

JANUARY 22, 2023

The distributed model draws on a diverse pool, helps manage costs, and captures regional insights and focus necessary to win local customers. Witness the recent backlash against Facebook and Twitter for the non-transparent use of customer data, and for enabling foreign election interference.

Global 345

Global Silicon Valley Marketing Indonesia 345

Both Sides of the Table

DECEMBER 11, 2022

In those years I learned to properly build product, price products, sell products and serve customers. I am enjoying more discussions with startups about the ROI benefits for customers who use our products rather than the coolness of our products. Steve Jobs still walked from his house on Waverly to the Apple Store on University Ave.

Valuation 466

Valuation San Francisco Ratchet Liquidation Preference 466

TechEmpower

NOVEMBER 13, 2023

So instead, we fill it with a completely custom blurb, written just for him: Hello! Thanks to his custom blurb, instead of closing his browser and feeling inadequate for the rest of the day, Mark completes his bio and becomes a happy customer. Which means better conversions and happier customers.

Generative AI 297

Generative AI Artificial Inteligence Houston America 297

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Customer 431

Customer Marketing Social Media Channel 431

Startup Professionals Musings

JULY 16, 2022

We are living in a new generation of business, where customers drive the experience, and highly engaged employees are required to keep up with customer expectations. The bottom line is that by directing your actions toward helping others pursue their dreams and customer dreams, you will make amazing progress in achieving your own.

Leadership 380

Leadership Customer Employee Channel 380

Startup Professionals Musings

OCTOBER 26, 2022

Today’s customers are much more proactive in going online for the latest information, rather than simply reacting to the “push” messages that businesses traditionally use to drive commerce. Discipline is required to continually track results, return on investment, and customer satisfaction. A strategy of speedy execution is required.

Agile 379

Agile Technical Review Leadership Social Media 379

The Startup Magazine

DECEMBER 4, 2024

Trade Secrets: Implement measures to safeguard confidential business information, such as customer lists, marketing strategies, or manufacturing processes. Hackers can steal sensitive business information, compromise customer data, or disrupt operations entirely.

Intellectual Property 119

Intellectual Property Non-disclosure Agreement Entrepreneur Limited Liability Company 119

The Startup Magazine

MARCH 9, 2025

This strengthens customer relationships and drives long-term growth. These providers handle technical aspects, allowing businesses to focus on customer relationships and growth strategies. These providers handle technical aspects, allowing businesses to focus on customer relationships and growth strategies.

SEO 88

SEO Search Engineer Retention 88

Duct Tape Marketing

AUGUST 30, 2024

2 The Marketing Strategy Pyramid 3 Core Components of the Marketing Strategy Pyramid: 3 Business Strategy 4 Developing a Marketing Strategy 5 The Real Brand Strategy 6 Formulating a Growth Strategy 7 Building a Customer Strategy 8 Implementing a Team Strategy What is Marketing Strategy? We use something called the Marketing Hourglass.

Marketing 92

Marketing Retention Algorithm Advertising 92

Steve Blank

JUNE 20, 2022

Had a continuous customer discovery to create products that customers need and want. His challenge was to. find these islands of innovation and who was running them and understand if/how they. Leveraged existing company competencies and assets. Understand if/how they co-opted/bypassed existing processes and procedures.

CTO 368

CTO Technical Cofounder CTO Hire Incubator 368

The Startup Magazine

NOVEMBER 6, 2024

Delegating tasks that don’t require the entrepreneur’s direct expertise, such as administrative duties or customer support, frees up time for focusing on core activities like business development and strategic planning.

Management 158

Management Entrepreneur Technical Review Dilution 158

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Interact with employees and customers on a regular basis. Never be too busy to talk to real customers.

Customer 350

Customer Miami Private Equity Social Media 350

Steve Blank

JANUARY 17, 2023

The studio’s internal team builds the minimal viable product, then validates an idea by finding product/market fit and early customers. If the idea passes a series of “Go/No Go” decisions based on milestones for customer discovery and validation, the studio recruits entrepreneurial founders to run and scale those startups.

Technical Cofounder 368

Technical Cofounder Intellectual Property Technical Review Incubator 368

The Startup Magazine

MARCH 19, 2025

based digital marketing agency serving over 70,000 customers, offers relief through its integrated approach to online marketing. Our call volume has increased, and the number of leads leading to new customers has increased as well.” Hibu] has a different approach [and] listens to the customer and makes recommendations that fit.”

Rhode Island 88

Rhode Island Ohio Web Development Social Media 88

Startup Professionals Musings

OCTOBER 30, 2022

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This is a key moment where your customer acquisition costs go way down, and your profits go way up.

Customer 365

Customer Social Media Acquisition Internet 365

Steve Blank

NOVEMBER 4, 2021

Lean Methodology consists of three tools designed for entrepreneurs building new ventures: The Business Model Canvas – to write down all the hypotheses about a new business; Customer Development – a process for testing those hypotheses outside the building; Agile Engineering – to rapidly build minimal viable products to test product/market fit.

Customer 427

Customer Marketing Lean Vertical 427

Startup Professionals Musings

DECEMBER 20, 2021

With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and noncompetitive company for today’s customer. Thus team makeup is the critical success factor.

Developer 387

Developer Startup Social Media Internet 387

Both Sides of the Table

SEPTEMBER 15, 2022

We could talk with customers, meet the entire management team, review financial plans, review customer purchasing cohorts, evaluate the competition, etc. Of course our execution against the strategy has had to change but the strategy has remained constant. In 2009 we could take a long time to review a deal.

Technical Review 416

Technical Review Pre-Money Valuation San Francisco Valuation 416

Steve Blank

DECEMBER 11, 2023

Most of the machines were custom-built to crack a specific code, and increasingly used a new ERA invention – the magnetic drum memory to process and analyze the coded texts. ERAs systems were designed to solve problems defined by their Navy code-breaking customer. They wanted ERA to get its government customers.

Minnesota 317

Minnesota Engineer Minneapolis Silicon Valley 317

Startup Professionals Musings

SEPTEMBER 15, 2023

You will see that I believe innovation is only one of many factors that ultimately determine your position with customers and your own legacy: Ideas are everywhere – success is all about execution. Search for customer pain rather than high margins. New customers don’t see incremental improvements.

Artificial Inteligence 286

Artificial Inteligence Technology Leadership Business Model 286

Startup Professionals Musings

JANUARY 21, 2023

Remember you are pitching to investors, not customers. Investors don’t need to know the implementation details of your patent or customer support plan. I’ve seen several presentations that never moved past the first slide before running out of time. Don’t forget to ask for the order.

Technical Review 369

Technical Review Elevator Pitch Angel Investor Matching 369

Duct Tape Marketing

OCTOBER 29, 2024

John Jantsch (05:51): So again, in my world, probably to some extent in your world, although yours is a little broader, more diverse maybe in some cases, audiences, I talked to a lot of marketers and so when they think strategy, it's a business strategy for gaining more customers or something along those lines. The customer is always right.

Cloud 87

Cloud New York Curation Columbus 87