Remove Customer Development Remove Demand Remove Intellectual Property
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How To Find the Right Co-Founders?

Steve Blank

For example, if you’re building a mobile app, then the key activities are: app software development, user interface design and demand creation skills. For medical devices it might be mechanical engineering, clinical trials, regulatory approval, freedom to operate (intellectual property) and figuring out a reimbursement strategy.

Cofounder 335
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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. We’ve pivoted our Lean LaunchPad / I-Corps curriculum. That works for almost all markets.

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China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

For the last few years, there really hasn’t been a demand to innovate on top of the ecosystem that’s been built. Intellectual property protection is great on paper and “limited” in practice. Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 328
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China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

For the last few years, there really hasn’t been a demand to innovate on top of the ecosystem that’s been built. Intellectual property protection is great on paper and “limited” in practice. Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 220
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Get the Heck Out of the Building in Founder’s School: Part 2

Steve Blank

As in the first part of this series, I’m in good company – I’m joined in Founders School by Noam Wasserman of Harvard teaching Founder’s Dilemmas , Craig Wortmann University of Chicago covering Entrepreneurial Selling , Peter McDermott helping understand Intellectual Property , and Nathan Gold offering how to give Powerful Presentations.

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Teaching Entrepreneurship – By Getting Out of the Building

Steve Blank

Distribution, Demand Creation and Partnerships. Customer Discovery. Regulation and Intellectual Property. None of the students were domain experts in their areas, and each team had to figure out how to contact potential customers and channel partners. Did they describe demand creation and assign acquisition costs?

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The LeanLaunch Pad at Stanford – Class 3: Value Proposition Hypotheses

Steve Blank

Week 3 of the class and our teams in our Stanford Lean LaunchPad class were hard at work using Customer Development to get out of the classroom and test the first key hypotheses of their business model: The Value Proposition. Next week each team test their Customer Segment hypotheses (who are their customers/users/decision makers, etc.)

Cloud 238