Customer Development Demo Metrics 
Steve Blank
NOVEMBER 5, 2009
Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.
Startup Lessons Learned
SEPTEMBER 15, 2008
Focus on the output metrics of that part of the product, and you make the problem a lot more clear. I had the opportunity to pioneer this approach to funnel analysis at IMVU, where it became a core part of our customer development process. Labels: customer development , split-test 7comments: Editor said.
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VC Cafe
SEPTEMBER 5, 2012
1) It all starts from the Growth Hacking Funnel - in the early stages, startups should not just focus on top/bottom line metric like unique users and revenue. Customer Development Labs recently shared a great experiment on using mTurk to interview 100 customers in 4 hours for less than $200. Distribution Hacks.
Feld Thoughts
NOVEMBER 18, 2013
Early customer development talks are going great which keeps the team really excited. No updates, screen comps, or metrics have been publicly shared yet. Soundbites from potential customers are encouraging. Eventually early product demos start happening but they’re rough and the product looks very alpha.
Steve Blank
NOVEMBER 25, 2013
Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. And we can offer investors metrics to play Moneyball – with the Investment Readiness Level. We think we can do better.
Startup Lessons Learned
JANUARY 10, 2011
In fact, this crisis was at the heart of Steve Blank ’s original impetus to develop customer development as an alternative set of milestones to use for startups.) I hear similar things for pre-revenue startups that are on schedule, on time, and on budget - even though they are busy building something that nobody wants. (In
Startup Lessons Learned
SEPTEMBER 27, 2010
The team was demoing their AJAX-powered map solution, the first of its kind, to senior management at Google. No vanity metrics should be looked at. The team was demoing their AJAX-powered map solution, the first of its kind, to senior management at Google. No vanity metrics should be looked at. No press should be allowed.
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