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The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customerdevelopment and agile development using the Startup Owners Manual. And you’ll learn about how to build a minimal viable product to get feedback early and often from customers.
I packed up my life in Michigan and spent five days driving to California to start work. Since there was very little documentation my time was split between the design engineers who built the system and the test and deployment team getting the system ready to go overseas. You’re Hired, You’re Fired. Driving across the U.S.
The Rust Belt – (Skip this Section if I’m Boring You) Out of the Air Force, my first job out of school was in Ann Arbor, Michigan, in the mid-1970’s installing broadband process control systems in automotive and manufacturing plants throughout the Midwest. These damn models weren’t designed right so we’re fixing them on the line.”
I lived through the time when working in my first job in Ann Arbor Michigan we had to get out a map to find out that San Jose was not only in Puerto Rico but there was a city with that same name in California. We now understand that startups are just temporary organizations designed to search for a scalable and repeatable business models.
I read a ton of existing literature and came up with a formal methodology for search I called CustomerDevelopment. That resulted in a new process for Search: CustomerDevelopment + traditional product management/Waterfall Engineering. Berkeley asked me to teach a class in CustomerDevelopment.
Few of the Principal Investigators or Entrepreneurial Leads had startup experience, and few of the mentors were familiar with Business Model design or CustomerDevelopment. 2) Get the teams out of the building to test their hypotheses with prospective customers. Teaching Objectives. Lessons Learned.
After been stationed at three fighter bases in Thailand ( Ubon , Udorn and Korat ) and working on Electronic Warfare suites on F-4’s, A-7’s, F-105’s and AC-130’s, I got orders to report to a Strategic Air Command (SAC) B-52 bomber base in Alpena Michigan. Imagine how hot, humid and unbearable the weather was in Thailand.
William Durant died managing a bowling alley in Flint Michigan in 1947. Durant Versus Sloan – Part 1 « Steve Blank steveblank.com/2009/10/01/durant-versus-sloan-part-1 – view page – cached + CustomerDevelopment Manifesto: The Path of Warriors and Winners (part 5) + Can You Trust Any VC’s Under 40?
Stanford designed Klystrons producing 2½ Megawatts were manufactured by Varian and Litton would power the radar in the BMEWS (Ballistic Missile Early Warning System) built at the height of the cold war.) Stanford had a CustomerDevelopment loop going on inside their own lab.
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