Customer Development Equity Product Development 
YoungUpstarts
OCTOBER 24, 2012
Nearly four in five CEOs complained that CMOs can’t explain how brand equity can be linked to recognized financial measures such as firm equity. The result was an eightfold improvement in revenues from innovations developed with the help of such customers vs. innovations developed by 3M’s ordinary, internally developed process.
Feld Thoughts
NOVEMBER 18, 2013
Here’s the punchline: if you run your company as if you have closed a VC equity financing round even though you actually closed a convertible debt round, you’ll be in much better shape when it comes time to raise your Series A financing. So why would you treat your debt investors (somewhat) like equity investors?
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David Teten
APRIL 1, 2021
I’ve recently advised a number of emerging private equity and VC funds who are wrestling with the question: What are the highest impact steps they can take to support their portfolio companies? . Almost every private equity and venture capital investor now advertises that they have a platform to support their portfolio companies.
Startup Lessons Learned
FEBRUARY 22, 2010
There’s been a lot of hand-wringing about gender equity in the high-tech and entrepreneurship worlds lately. There’s been a lot of hand-wringing about gender equity in the high-tech and entrepreneurship worlds lately. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
blog.aparttimecto.com
OCTOBER 23, 2010
Flexibility - You won’t need to commit to something, either cash, equity or involving other people, upfront. Cons: Money - Unless you have cash to pay, the pool of developers willing to work for equity is small. Access - Good developers are tough to find. Cons: Cost - Most development shops work on a cash basis.
Startup Lessons Learned
MAY 14, 2009
Unlike other incubator-led programs, this workshop is open to anyone who wants to learn, and it does not require companies take investment or give out equity. Im working on a future post where Ill share the details of how I used customer development to shape both the content and packaging of this event, so look for that soon.
The Equity Kicker
MARCH 26, 2018
In our experience, structured customer development work is right up there amongst the most valuable things a founder can do in the early days of their startup. Once you have an idea that feels strong, it’s imperative to speak with customers about it. But good customer development is tough to do.
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