Steve Blank

SEPTEMBER 7, 2009

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities.

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Customer Development Developer Customer Silicon Valley 233

View from Seed

OCTOBER 22, 2015

Customer development” has become its own skill and body of knowledge, and there are some crucial nuances to understand up front before beginning your customer dev discussions. What should founders do instead? I find that often, founders gravitate quickly towards trying to get evaluative feedback.

Customer Development 120

Customer Development Developer Customer Seed Stage 120

ConversionXL

SEPTEMBER 6, 2013

This is a customer development problem. By the end of this article, you should have a better understanding of how to develop new products or tweak your existing offerings by working with existing or prospective customers to incorporate their feedback to create viable solutions to their problems, and clearly communicate their value.

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Customer Development Conversion Developer Customer 126

Hunter Walker

AUGUST 11, 2022

In addition to our dollars, we are eager to help founders with the construction of their cap table, not just generically with the highest profile folks available, but more specifically where they might get some help along the way. What expertise do the founders personally have? Founders Often Don’t Come From These Backgrounds….

Seed Stage 104

Seed Stage Cap Table Founder Marketing 104

Startup Lessons Learned

JULY 5, 2010

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. You can imagine how well that worked. On the minus side, that has made it a wee bit hard to understand.

Customer Development 166

Customer Development Developer San Francisco Customer 166

Startup Lessons Learned

NOVEMBER 8, 2008

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Startup Lessons Learned

SEPTEMBER 7, 2008

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

Startup Lessons Learned

MARCH 16, 2009

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.

Agile 111

Agile Customer Development Developer San Francisco 111

conversionxl.com

SEPTEMBER 10, 2013

It’s Not a Conversion Problem, It’s a Customer Development Problem. This is a customer development problem. So What is Customer Development? The core idea behind customer development is that the assumptions you make about a target market are only guesses. Website Analysis.

Customer Development 60

Customer Development Conversion Developer Customer 60

Steve Blank

MARCH 29, 2012

When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. Pair Customer Development with Agile Development. Success Begins with Buy-In from Investors and Co-Founders. No Business Plan Survives First Contact with Customers. Not All Startups Are Alike.

Customer Development 331

Customer Development Developer Customer Cofounder 331

Steve Blank

MAY 18, 2009

What makes an individual a great startup founder (versus an employee) has been something I had been thinking about since I retired. A Day in the Life of A Founder For those of you who’ve never started a company, let me assure you that it never happens like the pleasant articles you read in business magazines or in case studies.

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Founder Silicon Valley RSS China 312

Steve Blank

MARCH 12, 2014

Therefore we needed them to think and learn about two parts of a startup; 1) ideation - how to create new ideas and 2) customer development – how do they test the validity of their idea (is it the right product, customer, channel, pricing, etc.). That’s when everything changed.

Lean 335

Lean Customer Development Startup Silicon Valley 335

Steve Blank

JUNE 11, 2009

Posted on June 11, 2009 by steveblank When my students ask me about whether they should be a founder or cofounder of a startup I ask them to take a walk around the block and ask themselves: Are you comfortable with: Chaos – startups are disorganized Uncertainty – startups never go per plan Are you: Resilient – at times you will fail – badly.

Cofounder 230

Cofounder Founder Silicon Valley Technical Cofounder 230

SoCal CTO

DECEMBER 19, 2012

I was talking with an early-stage founder who has a product vision and wants to get it built. He wanted to get input from me on what he's doing, and he wants to begin to ask developers what it would take to build his product. Founder : Ummm. Founder : Umm. what format would you and the developer want that in?

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Developer Technical Review Fractional CTO Software Review 354

The Next Web

DECEMBER 30, 2012

These are with no doubt worthwhile goals, but I’d like to pose an important challenge for founders: Make learning and development your key resolution in 2013. How to Build a Startup (EP245) by Steve Blank: You’ll learn the key steps of the Customer Development process.

Artificial Inteligence 156

Artificial Inteligence Founder Private Equity Ruby 156

Steve Blank

JANUARY 28, 2014

Kauffman just launched Founders School - a new education series to help entrepreneurs develop their businesses during the startup stage by highlighting how startups are different from big companies. After weeks honing the script and days of filming, I’m honored to present the “ Startups ” section of Founders School.

Founder 331

Founder Intellectual Property Lean Customer Development 331

Steve Blank

APRIL 16, 2024

One of the most exciting things a startup CEO in a business-to-business market can hear from a potential customer is, “We’re excited. This can be the beginning of a profitable customer relationship or a disappointing sinkhole of wasted time, money, resources, and a demoralized engineering team.

Founder 376

Founder Engineer Sales Conversion 376

Startup Professionals Musings

JUNE 25, 2023

Flexible – listen to allow flex hours and customization. Develop a strong feedback loop to allow responsiveness in improving team member’s day-to-day-experience. For example, TOMS shoes founder Blake Mycoskie inspired everyone on his team by donating a pair of shoes to the needy for every pair sold.

Employee 282

Employee Matching Customer Leadership 282

Steve Blank

NOVEMBER 15, 2010

In previous posts I’ve talked about what the combination of Business Model Design, Customer Development and Agile Methodologies mean to startups and intrapreneurs in large companies; it’s the beginning of entrepreneurship as a science with its own rules and methodologies. She posted her notes from the talk here.)

Customer Development 278

Customer Development Business Model Developer Design 278

Steve Blank

SEPTEMBER 5, 2018

Jeff Katzenberg has a great track record – head of the studio at Paramount, chairman of Disney Studios, co-founder of DreamWorks and now chairman of NewTV. Lean was designed to inform the founders’ vision while they operated frugally at speed. ” Fire, Ready, Aim. He just hired Meg Whitman. The result?

Lean 335

Lean Burn Rate Startup IPO 335

Steve Blank

AUGUST 18, 2010

Here’s his story of when Customer Development failed. We were lucky to learn about Customer Development early on in the life of our startup. Along the way we were fortunate to meet Steve, develop strategic partnerships, and raise a series A round of investment. So how did Customer Development fail us?

Customer Development 231

Customer Development Developer Customer California 231

Steve Blank

NOVEMBER 23, 2009

The Times Square Strategy discussion I had with Eric Ries , was still top of mind, so instead of my standard Customer Development lecture , I offered my thoughts on: the origin of Customer Development, where we are today, and where does Customer Development go, and how you can help get it there.

Customer Development 228

Customer Development Developer Silicon Valley Customer 228

Steve Blank

SEPTEMBER 5, 2013

We think teaching teams a formal methodology around the Lean Framework (Business Model design, Customer Development and Agile Engineering) is a natural evolution of how successful incubators/accelerators will build startups. The next customer segment we tried was startup founders. Technology in search of a market.

Lean 322

Lean Customer Development Sales Cycle Business Model 322

Steve Blank

APRIL 12, 2010

Finally, when everyone else had their turn, the grey-haired VC turned to the founder and said, “If you do what we tell you to do and fail, we’ll fire you. The Customer Development model that I write and teach about is the entrepreneur’s version of Boyds’ OODA loop.). But at least you’d be executing your plan not ours.

Business Model 335

Business Model Agile Customer Development Startup 335

Steve Blank

OCTOBER 30, 2012

The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customer development and agile development using the Startup Owners Manual. And you’ll learn about how to build a minimal viable product to get feedback early and often from customers.

Startup 335

Startup Lean Incubator Business Model 335

SoCal CTO

OCTOBER 6, 2011

In both cases, the founder and I brainstormed on ways to shift the product in order to get closer to what I perceived as something that would be great. Neither had done enough customer validation to be able to say the second line that Tristan suggested. Customer Validation 101. Would the consumer one get traction and be viral?

Customer 227

Customer Fractional CTO Viral Lean 227

Steve Blank

MARCH 31, 2011

Over the last decade we assumed that once we found repeatable methodologies (Agile and Customer Development , Business Model Design) to build early stage ventures, entrepreneurship would become a “science,” and anyone could do it. Founders fit the definition of a creator: they see something no one else does. George Bernard Shaw.

Agile 334

Agile Customer Development Early Stage Business Model 334

Steve Blank

JANUARY 22, 2014

One of the fundamental benefits of being so active in building the FoundersPad accelerator (a 12-week, Lean Startup program focused on customer development) is working with the cohort participants on refining their business models. Focus on capital efficient, scalable startups and founders. Valley-sized VC funds don’t work.

Early Stage 295

Early Stage Silicon Valley Oregon Technical Review 295

Steve Blank

AUGUST 27, 2012

It was great to watch him embrace the spirit and practice of customer development. He was constantly in front of customers, listening, selling, installing and learning. What I saw reminded me of some of the best and worst things I did as a founder. If not your co-founders, someone outside the company.”.

Founder 323

Founder Cofounder Advisory Board Burn Rate 323

Steve Blank

SEPTEMBER 21, 2012

Either way, the “hurdle” for successful, scalable startups is high, and it gets higher every day as customer acquisition challenges continue to increase. Filed under: Customer Development. The “it” is a physical or web product they’ve often been locked-down, pounding away at, for many weeks.

Startup 334

Startup Cofounder Customer Development Viral 334

Steve Blank

OCTOBER 11, 2016

How to recognize when it’s time to pull the plug on your startup idea, and why founders can’t operate afford to operate in a vacuum were the focus on today’s Entrepreneurs are Everywhere radio show. Dan Miller , co-founder of Level Therapy , provider of mobile therapy sessions. Dan Miller. Brian Zuercher. Where did this company miss?

Columbus 249

Columbus Entrepreneur Cofounder Ohio 249

Steve Blank

SEPTEMBER 17, 2009

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

Customer Development 255

Customer Development Developer Customer Silicon Valley 255

Startup Lessons Learned

DECEMBER 1, 2014

For example: Mitch Kapor was a founder of Lotus. He’s a founder of Andreessen Horowitz, which has backed Facebook, Skype, Jawbone, and dozens of other companies whose products you use. And the whole site was developed in just 9 weeks. Now he’s a leader in social impact investing and equality in education.

Lean 165

Lean Fractional CTO Part-Time VPE Fractional VPE 165

The Next Web

AUGUST 2, 2014

Tenoch Esparza is the co-founder of Sensory Percussion, a next-generation electronic drum startup. As Steve Blank preaches in his book The Startup Owner’s Manual, you need to get out of the building for customer discovery interviews and see your customers’ pupils dilate when they see your product.

Customer Development 130

Customer Development Developer Customer Cofounder 130

Steve Blank

JANUARY 6, 2021

How to Get, Keep and Grow Customers ? What is Customer Development. What is Customer Discovery and Why Do it? A short article on how to do Customer Discovery via Zoom. Customer Validation. Why Customer Development is done by founders. What Do Customers Get from You?

Lean 367

Lean Customer Development Business Model Video 367

View from Seed

OCTOBER 24, 2019

As seed rounds have atomized, it’s not uncommon for founders to raise 3 or even 4 rounds prior to a series A. The reality is that if a founder raised every one of these rounds, and lead investors always got their “target” ownership, the level of dilution would be ridiculous. Founders with limited experience. should be avoided.

Dilution 149

Dilution B2B Burn Rate Early Stage 149

Steve Blank

APRIL 5, 2017

This is often a tough concept for engineering founders who believe that if we just tell customers about the features that make their product faster, cheaper, etc. Founders ask me all the time whether they should hire a PR agency. Filed under: Customer Development , Marketing. they’ll win.). The question is when ?”

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Marketing Audience Technical Review PR 318