Customer Development Fractional VPE Venture Capital 
Steve Blank
OCTOBER 5, 2009
A Phone Call After I left MIPS Computers I was in New York tagging along with a friend (a computer architect whose products at Apple a decade later would change the shape of personal computing) who was consulting for a voice recognition startup. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.”
Steve Blank
JUNE 25, 2009
The Consultative Sale Our sales guy then quietly asked if there was any way we could help them. The VP of Engineering says, “well we don’t have the resources or time, and as long as you know we could build better computers then you guys, why don’t you tell us the details about your computers.” Help them?!!
www.women2.org
MARCH 8, 2012
After quitting my job and starting Sorced , I spent a few months validating my business concept by creating the product mockups and doing customer development. Prior to Sorced, Elizabeth worked in business development at SecondMarket. Prior to that, she worked in venture capital at OpenView Venture Partners.
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