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These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customerdevelopment versus more product features, agility and speed versus lowest cost. existing enterprises are establishing corporate innovation groups. What Does this Mean?
The test is: If you add one more sales person or spend more marketing dollars, does your sales revenue go up by more than your expenses? Does our product or service solve a customer problem (product-market fit)? How do we attract, keep and grow customers? What are revenue strategy and pricing tactics? What is an IRR?
The test is: If you add one more sales person or spend more marketing dollars, does your sales revenue go up by more than your expenses? Does our product or service solve a customer problem (product-market fit)? How do we attract, keep and grow customers? What are revenue strategy and pricing tactics? What is an IRR?
As a consequence, corporations used metrics like return on net assets (RONA), return on capital deployed, and internal rate of return (IRR) to measure efficiency. Intel under their last two CEOs delivered more revenue and profit than any ever before. Filed under: Corporate Innovation , CustomerDevelopment.
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